Talking Strategy

S5E15: And then what? Thinking Strategy, with Baroness Ashton of Upholland


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Baroness Catherine Ashton, formerly the European Union’s lead for foreign and security strategy, discusses challenges, opportunities and tips for collaborative strategy-making.

As the EU’s first High Representative for Foreign Affairs and Security Policy, Baroness Ashton was at the heart of international strategy making between 2009 and 2014 working on some of the world’s most intractable problems. She was appointed by the UN Security Council to lead the P5+1 negotiations for a nuclear deal with Iran and was in post when Russia first invaded Ukraine, seizing Crimea and parts of the Donbas in 2014. She also led peace negotiations in the Western Balkans between Serbia and Kosovo, for which she was nominated for the Nobel Peace Prize.

In this episode, she reflects on strategy-making in an international and supranational context, the challenges facing Europe today and how ‘false binaries’ – such as those that posit the EU and NATO as being in opposition – stifle effective strategy elaboration. She argues that strategy makers need preparedness of thought and action, the ability to ground their ambition both in reality but also in individual and organisational values, as well as the will to ask, and respond to, the key question of any adaptive strategy, ‘And then what?’.

In an illustrious career, The Rt Hon The Baroness Catherine Ashton of Upholland LG GCMG PC was a minister, Leader of the House of Lords, the UK’s first female Commissioner in the European Union and the High Representative and First Vice President for Foreign Affairs and Security Policy in the Barroso Commission establishing the European External Action Service as a major actor in international affairs.

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