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On today's show, we're chatting with Julia O'Mara, the co-founder of Pickle, the peer-to-peer fashion rental marketplace. Pickle's goal is making it easier and more affordable to rent high-quality clothing within communities – on today's episode, Julia will tell you about how she was working in business and product engineering when she had this idea: a gap in the fashion market.
And it led her to build Pickle, a first-of-its kind platform, which – in less than a year – has boomed onto the scene, recirculating 100,000 items, top lenders paying their NYC rent with their Pickle earnings! – and the company raising over 12 million in Series A funding. In Manhattan alone, 1 in 4 females aged 18-35 have used Pickle.
But Pickle had scrappy beginnings, Julia literally ran around NYC doing photoshoots with micro-influencers to get the first closets uploaded.
And, in this episode, you'll hear about the entrepreneurial hustle of this fashion tech founder to watch, and the cultural impact Pickle is having on how young women think about clothing consumption. I think you're gonna love it, so – let's dive right in!
DISCUSSED IN THE EPISODE:
EPISODE MENTIONS:
LET'S CONNECT:
SPECIAL THANKS:
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!
By Emily Stochl4.8
141141 ratings
On today's show, we're chatting with Julia O'Mara, the co-founder of Pickle, the peer-to-peer fashion rental marketplace. Pickle's goal is making it easier and more affordable to rent high-quality clothing within communities – on today's episode, Julia will tell you about how she was working in business and product engineering when she had this idea: a gap in the fashion market.
And it led her to build Pickle, a first-of-its kind platform, which – in less than a year – has boomed onto the scene, recirculating 100,000 items, top lenders paying their NYC rent with their Pickle earnings! – and the company raising over 12 million in Series A funding. In Manhattan alone, 1 in 4 females aged 18-35 have used Pickle.
But Pickle had scrappy beginnings, Julia literally ran around NYC doing photoshoots with micro-influencers to get the first closets uploaded.
And, in this episode, you'll hear about the entrepreneurial hustle of this fashion tech founder to watch, and the cultural impact Pickle is having on how young women think about clothing consumption. I think you're gonna love it, so – let's dive right in!
DISCUSSED IN THE EPISODE:
EPISODE MENTIONS:
LET'S CONNECT:
SPECIAL THANKS:
A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible!

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