SaaS Metrics School

By Ben MurrayBusiness Entrepreneurship Technology Management

SaaS Metrics School episodes

May 06, 2025 Growing vs. Scaling? You Must Know the Difference
In episode #280, I just listened to a business podcast and must share the concept of growing versus scaling. This is such a critical concept for SaaS operators to understand.
- Growing
- Scaling
- Metrics to measure
Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
Greg's podcast: https://podcasts.apple.com/us/podcast/profitability-playbook-the-simple-numbers-podcast/id1707856652
5 min
April 30, 2025 What Metrics to Track from 5 to 10M ARR
In episode #279, I’m tackling the metrics to track in your SaaS journey. One you pass 5M in ARR , a SaaS CFO can do a lot with your operational and financial data.
- Use my 5 Pillar SaaS Metrics Framework
- Pillar 1 Growth
- Pillar 2 Retention
- Pillar 3 Margins
- Pillar 4 Financia Profile
- Pillar 5 Efficiency
- Should we segment?
Retention Bootcamp:https://www.thesaasacademy.com/offers/Q2uE6U2B/checkout
5 Pillar SaaS Metrics Framework: https://www.thesaascfo.com/scaling-with-confidence-the-ultimate-saas-metrics-playbook/
3 min
April 29, 2025 What Metrics to Track from 3 to 5M ARR
In episode #278, I’m tackling the metrics to track in your SaaS journey. One you reach the 3-5M ARR range, things can get really interesting with your financial profile and metrics.
- Use my 5 Pillar SaaS Metrics Framework
- Pillar 1 Growth
- Pillar 2 Retention
- Pillar 3 Margins
- Pillar 4 Financial Profile
Retention Bootcamp:https://www.thesaasacademy.com/offers/Q2uE6U2B/checkout
5 Pillar SaaS Metrics Framework: https://www.thesaascfo.com/scaling-with-confidence-the-ultimate-saas-metrics-playbook/
5 min
April 25, 2025 What Metrics to Track from 1 to 3M ARR
In episode #277, I’m tackling the metrics to track in your SaaS journey. Things start to take shape in the 1-3M ARR range.
- Use my 5 Pillar SaaS Metrics Framework
- Pillar 1 Growth
- Pillar 2 Retention
- Are we concerned about our financial profile yet?
Retention Bootcamp:https://www.thesaasacademy.com/offers/Q2uE6U2B/checkout
5 Pillar SaaS Metrics Framework: https://www.thesaascfo.com/scaling-with-confidence-the-ultimate-saas-metrics-playbook/
5 min
April 24, 2025 What Metrics to Track from 0 to 1M ARR
In episode #276, I’m tackling a subscriber question who is just starting their SaaS journey. There are definitely some building blocks to put into place so you have no regrets later.
- Selecting your accounting software
- Who does the accounting?
- Building your accounting foundation
- Cash or accrual accounting
- Tracking your bookings
- What metrics to track?
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
6 min
April 12, 2025 You Must Define Your Type of Variable Revenue
In episode #275, I’m sharing revenue insights from helping a lot of SaaS companies with their finances. You must clearly define your major revenue categories. Next, you must define your type of variable revenue.
- The 6 major revenue categories
- The types of variable revenue
- Why this matters
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
4 min
April 08, 2025 Can the Large Software Incumbents Survive the Agentic AI Competitive Threat?
In episode #274, I’m sharing some insight from a Mark Roberge talk in Tempe, AZ at PHX FWD. The software business is undergoing another major shift. In the 80/90’s it started with on-premise software, then ASP, then SaaS, and now AI.
- Business model changes
- What if agentic AI entered your space?
- Siebel Systems - from top player to SaaS laggard
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
5 min
April 06, 2025 Don’t Believe the $5M ARR per Employee Hype
In episode #273, I’m sharing some insight from a Mark Roberge talk in Tempe, AZ at PHX FWD. Should we believe the ARR per FTE hype?
- Is my SaaS being left behind?
- Should we believe the hype?
- Current benchmarks for ARR per FTE
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
5 min
March 26, 2025 Founders Please Close Your Books On Time
In episode #272, I address poor financial close practices. You must close your books on time to understand economic performance.
- What day should your books be closed?
- Insource or outsource accounting?
- It’s not just cash performance
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
3 min
March 13, 2025 Billing Pauses Wreak Havoc on Your Revenue Retention
In episode #271, I address a student question from TheSaaSAcademy.com. And that’s billing pauses. How should we handle this with our revenue retention calculations?
- Let’s define a billing pause
- Impact on your MRR schedule
- Impact on GRR and NRR
- Unpredictable revenue
Be in the know! Join our SaaS community. https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
5 min

About SaaS Metrics School

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Ben Murray brings you actionable SaaS metrics lessons that he has learned through years of being in the SaaS CFO trenches. Whether you are new to SaaS or a SaaS veteran, learn the latest SaaS and AI metrics, finance, and accounting tactics that drive financial transparency and improved decision-making.