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In this episode of Add To Cart, we checkout Sabri Suby, the founder and head of growth at digital marketing agency King Kong, author of ‘Sell Like Crazy’ and investor on TV show Shark Tank Australia. Sabri launched King Kong in 2014 as a $50 venture from his bedroom in Byron Bay. The now global business is one of Australia’s fastest growing companies and was valued at $72m last year.
Links from the episode:
King Kong Digital Marketing
Tell Stories Your Customers Will Love with Sabri Suby | #370
Questions answered in the podcast:
About your co-host: Sabri Suby from King Kong
Sabri Suby is the founder and head of growth at Australia’s fastest-growing full-service digital marketing agency King Kong, author of international bestseller Sell Like Crazy and one of five investors on the 2023 season of Shark Tank Australia, a globally recognised entrepreneurial reality TV show. Sabri launched his business, King Kong, in 2014 as a $50 venture from his bedroom in Australia’s Byron Bay. The business has since grown to become a 90-strong global empire. King Kong was valued at an estimated $50m in 2021, prior to rolling out globally, and it was later valued at $72m in 2023 following 2 years of substantial growth.
You can contact Sabri at LinkedIn
About your host: Nathan Bush from Add To Cart
Nathan Bush is a director, strategist and advisor. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
Please contact us if you:
SMS us to request a guest!
Support the show
Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.
Connect with Nathan Bush
Contact Add To Cart
Join the Community
By Nathan Bush4.2
55 ratings
In this episode of Add To Cart, we checkout Sabri Suby, the founder and head of growth at digital marketing agency King Kong, author of ‘Sell Like Crazy’ and investor on TV show Shark Tank Australia. Sabri launched King Kong in 2014 as a $50 venture from his bedroom in Byron Bay. The now global business is one of Australia’s fastest growing companies and was valued at $72m last year.
Links from the episode:
King Kong Digital Marketing
Tell Stories Your Customers Will Love with Sabri Suby | #370
Questions answered in the podcast:
About your co-host: Sabri Suby from King Kong
Sabri Suby is the founder and head of growth at Australia’s fastest-growing full-service digital marketing agency King Kong, author of international bestseller Sell Like Crazy and one of five investors on the 2023 season of Shark Tank Australia, a globally recognised entrepreneurial reality TV show. Sabri launched his business, King Kong, in 2014 as a $50 venture from his bedroom in Australia’s Byron Bay. The business has since grown to become a 90-strong global empire. King Kong was valued at an estimated $50m in 2021, prior to rolling out globally, and it was later valued at $72m in 2023 following 2 years of substantial growth.
You can contact Sabri at LinkedIn
About your host: Nathan Bush from Add To Cart
Nathan Bush is a director, strategist and advisor. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
Please contact us if you:
SMS us to request a guest!
Support the show
Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.
Connect with Nathan Bush
Contact Add To Cart
Join the Community

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