What does it take to walk away from a million-shilling paycheck and bet everything on your own vision? In this inspiring episode of Financially Incorrect, Barrack sits down with Sally Sawe, the fearless co-founder and COO of The Partnership Africa, powered by Publicis - one of Kenya’s boldest creative agencies. She opens up about saying no to big brands, building from zero with no salaries for 2 years, and why solving real problems is at the heart of her business philosophy.

From early struggles in sales to reshaping agency culture with empathy, Sally drops unfiltered truths about value-based pricing, pitching with purpose, and staying grounded in a cutthroat industry.

Whether you're a creative, entrepreneur, or leader trying to build something that actually matters, this is your playbook.

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