Today, on Sauna Talk, and almost on the sauna bench, I'm pleased to bring you the folks behind the three major American sauna stove makers. American manufacturing at work!

• Garrett, Lamppa Manufacturing, Tower, Minnesota, Population 421
• Philip, Nippa, Beulah, MI, Population 303
• Lynn, Ilo, Dollar Bay, Michigan, Population 1,070

We talk through what their company looks like, their community, and what their opinions are on the North American sauna industry.

Small town manufacturing. Direct to consumer, factory direct.

Products

Made with quality with longevity in mind.

A couple of terms:

Cost engineering: Designed in a way that reduces manufacturing costs—sometimes at the expense of quality, durability, or performance.

Margin stacking: When every step in a product's journey — manufacturer, distributor, wholesaler, retailer — adds a profit margin, and those margins compound into a much larger final price. More here.