Scaling Therapist Podcast: More Income, More Independence, More Impact (Not More Hours)

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In this episode of the Scaling Therapy Practice podcast features a conversation between James Marland and Daniel Fava, discussing tools and tips they use in their businesses that support therapy practices. They discuss various topics related to running a successful private practice office, including accounting services, profit first strategies, and SEO (Search Engine Optimization).

James mentions a favorite therapy podcast, Julie Harris' "Therapy for your Money" and talks about her upcoming book, "Profit First for Therapists". He suggests pre-ordering the book to get additional tools and resources. The "Profit First" approach is a financial management strategy that helps therapists and other small business owners to prioritize profitability in their operations. This is particularly important for therapists in private practice, as they often have to balance the demands of running a business with providing high-quality care to their clients.

Daniel talks about a tool called Chat GPT, which is an AI bot that can provide information and content when asked a question. He plans to use it to help with writing content for websites and social media posts. Both James and Daniel express excitement about the advancements in artificial intelligence and the potential for more tools like Chat GPT in the future. SEO is crucial for therapists in private practice, as it can help them to reach more potential clients and build a strong online presence. Writing high-quality content for a website or social media platforms can help therapists to establish themselves as experts in their field, and attract more clients.

Both James and Daniel discuss the importance of balancing the demands of running a business with providing high-quality therapy to clients. They mention the importance of using tools and strategies that can help therapists to streamline their operations and focus on providing the best possible care to their clients. They also discuss the importance of continuing to learn and grow as business owners and the role that professional development can play in helping the therapy practice owners improve their leadership skills and stay build a strong company culture. 

Company culture is a critical aspect of running a successful business, and this is especially true in the field of therapy. A positive company culture can help to create a sense of community and belonging among employees, which in turn can lead to increased job satisfaction and better performance. Company culture has taken a hit in the virtual workplaces and unless you take action to prevent the decay of your culture you will end up with disconnected employees. 

One way to build a strong company culture is by having regular one-on-one meetings with staff. These meetings can be a great way to check-in with employees, get feedback on how they're feeling, and discuss any issues or concerns they may have. Additionally, one-on-one meetings can be a valuable tool for setting goals and tracking progress. They also provide an opportunity for employees to voice their opinions and ideas in a safe and comfortable environment.

Moreover, these one-on-one meetings can be a great way to build trust and create a sense of connection between staff and management. By providing an opportunity for employees to discuss their thoughts, feelings, and ideas in a confidential and supportive setting, these meetings can help to build a sense of community and belonging within the organization.

To build a strong company culture, it's important to make sure that everyone is on the same page and that everyone is working towards the same goals. By using one-on-one meetings to keep employees informed and engaged, you can help to create a positive and productive work environment. Additionally, taking the time to listen to employees and address their concerns can create a sense of trust and respect that can help to build a strong company culture.

In the therapy field, a strong company culture can lead to better retention of clients, positive word of mouth and better performance from the staff, which will ultimately result in a better patient experience.

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In this conversation, James and David discuss the importance of setting and achieving growth goals in a therapy practice. They begin by emphasizing the need to identify your vocation and set a clear vision for your practice. James shares his approach of writing out a personal eulogy and life story to help orient himself and guide his goals. David adds that it's important to distinguish between your career and your vocation, and to focus on the larger purpose behind your work.

Next, the pair delve into the importance of implementing a system for achieving your goals. James shares his approach of writing out monthly and quarterly goals and reading them daily, as well as setting two daily tasks that will advance him towards his overall vision. David emphasizes the value of finding accountability and support, whether through a coach or a community of peers.

Finally, James and David discuss the role of personality and business phase in achieving growth goals. They note that it's important to understand and leverage your own strengths and weaknesses, as well as the stage of development your business is in. By aligning your goals with your unique qualities and resources, you can set yourself up for success. Overall, this conversation highlights the importance of setting clear and purposeful goals in a therapy practice, and provides practical strategies for implementing a system to achieve them. By identifying your vocation, implementing a goal-setting system, and leveraging your personality and business phase, you can create a roadmap for growth and success in your practice.  

In this episode, James and David discuss the different types of builders and how to identify which one you are. They also talk about how your personality and phase of business can impact your builder type and how to avoid getting caught in the trap of comparison.

The conversation discusses different ways that mental health professionals can scale their practices. James and David mention that there are many ways to scale, and that it is important to find the method that best fits an individual's personality and situation. They also mention that the quiz is designed to help people narrow down their options and make a decision about which method is best for them. Different people will be drawn to different options based on their personality and what stage they are in their business. Builder Type Assessment: Find out your builder type and next steps to scale your practice.

As a therapist, you may be looking to grow and scale your practice, but you may not know exactly where to start. After all, scaling is different for every therapist, and your personality and phase of business can impact your approach to building your practice. It's easy to get caught in the trap of comparison, but it's important to remember that everyone's journey is different. With that in mind, it's helpful to have some guidance on finding the right direction for your growth goals.

One resource that can be helpful in this process is a quiz to identify your therapy builder type. This quiz can provide you with ideas for scaling your practice that are specific to your personality, phase of business, and goals. For example, you may discover that you're interested in starting a group practice, creating an online course, or building a membership community. Whatever your interests, there are resources available to help you implement your ideas and start building your practice.

Of course, it's important to find inspiration from resources that are achievable and relevant to your current circumstances. No one expects you to start on the level of a successful author or well-known podcaster, but there are steps you can take to start building your practice in a way that feels right for you. Whether you're looking to simplify your practice or you're looking for a challenge, there are ideas and resources available to help you grow and scale your business.

One key point to remember is that all outcomes are valid as long as they align with your goals and values. It's not about finding the "good answer" or the "right path", but about finding the path that works for you. Whether you're interested in managing a large team or you prefer a more modest practice, there's no one-size-fits-all solution to building a therapy practice.

As you consider your growth goals, it's also important to think about your own strengths and limitations. For example, you may love being around other therapists and working as a boss, but you may not always feel comfortable with the level of responsibility that comes with it. Similarly, you may enjoy a sense of simplicity in your practice, but you may also crave a bit of variety and chaos. It's important to be honest with yourself about what you want and need, as this can help you make decisions that align with your values and goals.

There are many resources available to help you grow and scale your therapy practice. Whether you're interested in building a team, creating an online course, or starting a group practice, there are steps you can take to get started. It's important to find inspiration from resources that feel achievable and relevant to your current circumstances, and to be honest with yourself about what you want and need as you build your practice. By staying true to your values and goals, you can find the path that works best for you and start building a successful therapy practice.

Business Secrets of the Trappist Monks: One CEO's Quest for Meaning and Authenticity (Columbia Business School Publishing)

The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll

PsychMaven with Dr. David Hall

Course Creation Studio with James Marland

Builder Type Assessment: Find out your builder type and next steps to scale your practice

The Scaling Therapy Practice podcast discusses the origin story of host James Marland and co-host David Hall and their journeys into the field of mental health. Marland was inspired by his mother to work with people in social services. Initially he pursued a career in accounting. However, after a near-death experience, Marland decided to focus his life on helping others and pursued a degree to become a youth minister. He eventually ended up working in mental health and has never left the field.

In the episode, Marland and Dr. Hall also discuss their goals for the Scaling Therapy Practice podcast. They want to provide practical and useful information for therapists looking to grow their practice and improve their skills. The podcast will cover a wide range of topics, including business development, marketing, and technology.

The Scaling Therapy Practice podcast is a valuable resource for therapists looking to improve their practice and provide better care to their clients. The show covers a variety of topics and offers practical advice for therapists at all stages of their careers. By sharing their own experiences and expertise, Marland and Dr. Hall aim to help therapists grow their practices and make a positive impact in the lives of their clients. Visit http://stp.psychmaven.com/ to discover your builder type.

In this podcast episode, James Marland and Dr. David Hall discuss different approaches to scaling a therapy practice, focusing on "system builders" and "team builders." System builders aim to improve and optimize their systems to increase efficiency and profitability, while team builders focus on building and leading a team to achieve bigger goals. The hosts mention that people naturally follow team builders and that they are skilled at communicating their vision and mission, which can help to engage team members.

Each builder type has its own set of strategies for scaling a therapy practice. They explain that each type has its own strengths and weaknesses, and that it is important to identify which type you are in order to get the most out of your career. Different people have different mindsets when it comes to work and growth. Some people are more inclined towards one style of work or growth than others. There are four main types of builders: system builders, team builders, community builders, and opportunity builders. Each one has different strengths that can be leveraged for collaboration.

System builders, for example, have a natural ability to see a process and work on improving it. Team builders are good at developing people. Community builders are good at developing connections. Opportunity builders are good at developing products and services. The speaker discusses how they like systems and making things easier, and how this has manifested in their work as a continuing education provider. For example, an improvement or system that saved time was that David initially had to print out evaluation forms and certificates for people, but figured out a way to do it online instead, which saved time and money.

Opportunity builders may create courses, memberships, digital products, or other resources to address problems they have identified. The hosts discuss the process of creating an ebook as an example of an opportunity builder approach, and they mention that opportunity builders may be interested in creating products that do not involve presentation or teaching, such as paperwork products or resources for setting up or managing a therapy practice. They also emphasize the importance of identifying problems that are relevant and meaningful to potential customers, and they encourage listeners to consider their own interests and strengths when identifying opportunities for growth.

The Scaling Therapy Practice podcast by James Marland and Dr. David Hall focuses on the topic of scaling a therapy practice without the added stress and "grind" that often comes with growth. Marland and Hall share their own experiences with growing a practice and the challenges that come with it, such as managing people and dealing with the added stress of growth. The goal of their podcast is to provide therapists with guidance and support on how to grow their practices in a sustainable and manageable way.