In this episode of Screw It Just Do It, I sit down with Ben, Mike, and Barry, the co-founders of SORTED Food, one of the world’s most popular food channels. What started as a casual conversation in a pub about cooking skills has turned into a brand with millions of followers and brand partnerships with household names like Co-op.
🎤 What You’ll Learn in This Episode:
- How Sorted Food bootstrapped their business using YouTube and social media
- The role of collaborations and partnerships in growing a brand
- Why engagement and conversation are key to long-term business success
- The future of food content, online courses, and audience-driven product creation
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