While well-meaning coaches, team leaders and Brokers typically equate scripts with dialogue, that couldn’t be further from the truth. As a matter of fact, by thinking of them as one and the same, we could actually be doing ourselves a grave disservice. 

So, what is the chief difference between the two, then? 

Is one more likely than the other to get us better results with leads? Could focusing too much on one or the other be the reason we’re yet to see the results we’re aiming for? 

In this episode, we’re talking scripts and dialogue and unpacking the reason why they’re just not working for some. 

"Scripts are 1 or 2 sentences that you know work every time to help you enter into a dialogue, and 1 or 2 that help you exit the conversation, but they’re not the magic in-between." -Greg Harrelson

Three Things You’ll Learn In This Episode  

-Why dialogue in today’s market is more important than ever before

What are the pitfalls of scripts in a hot market, and why should we be paying more attention to dialogue, instead?

-When scripts are helpful

There’s a time and a place for scripts, so what is it?  

-The hallmark of true dialogue

What does effective dialogue actually look like, and is there a quick fix to getting better at it?