The Floral CEO

Scrolling Jealousy? What to Do When You Feel Behind on Instagram


Listen Later

Ever scroll through Instagram and feel like everyone else is fully booked while you’re sitting with an empty inbox? In this raw and relatable minisode, Jen talks through the all-too-common spiral of comparison that florists face—especially during slower seasons.

You’ll learn how to shift your mindset, audit your systems, and get back into action mode with confidence. From improving your response time to posting with purpose, this is your pep talk to stop doom scrolling and start owning your path to success.

What You’ll Learn:
📱 How to stay grounded when Instagram triggers imposter syndrome
💸 Why beautiful work doesn’t always mean profitable business
🌟 The key question to ask yourself about florists you admire
📬 A reminder to audit your booking process and fix slow response times
🚀 What to do right now to increase bookings without panic

Timestamps:
[00:00] The Instagram spiral and why it hits so hard
[01:15] Are they even making money? (And does it matter?)
[03:00] The reminder: your work is amazing too
[04:00] Think strategically: who do you actually want to be?
[05:00] The real secret behind booked-out florists: a solid plan
[06:00] Audit your marketing, social media, and response time
[07:30] Clients don’t wait forever—speed and professionalism matter
[08:30] Final mindset shifts to reframe your comparison trap

Key Takeaways:
✔️ Instagram is a highlight reel, not the full story
✔️ Comparison steals your momentum—choose strategy instead
✔️ Your communication process is your brand experience
✔️ You already have the talent—now match it with intentional action

Resources Mentioned:
🌸 Join the Floral CEO Mastermind – For florists ready to stop guessing and start growing.
📱 Follow Jen on Instagram: @‌thefloralhustle

Quotes to Share:
💬 “Your Instagram envy might be directed at someone who isn’t even profitable.”
💬 “You already know your work is beautiful—now make your systems just as strong.”
💬 “If you're slow to respond, how can a client book you?”

...more
View all episodesView all episodes
Download on the App Store

The Floral CEOBy Jeni Becht

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

36 ratings


More shows like The Floral CEO

View all
Botanical Brouhaha Podcast by Amy McGee

Botanical Brouhaha Podcast

115 Listeners

Mornings with Mayesh by Yvonne Ashton

Mornings with Mayesh

12 Listeners

The Flower Podcast by Scott Shepherd, Host and Flower Educator

The Flower Podcast

246 Listeners

Thrive Podcast for Florists by Kathleen Drennan

Thrive Podcast for Florists

47 Listeners

The Cut Flower Podcast by Roz Chandler

The Cut Flower Podcast

24 Listeners

Field and Garden with Lisa Mason Ziegler by Lisa Mason Ziegler

Field and Garden with Lisa Mason Ziegler

390 Listeners

The Business & Pleasure of Flowers by Vonda LaFever & Lori Wilson

The Business & Pleasure of Flowers

31 Listeners

The Hotel Florist by Franceska McCaughan

The Hotel Florist

20 Listeners

The Aligned Florist Podcast by Sarah Wahhab

The Aligned Florist Podcast

24 Listeners

The Dirt on Flowers by Shannon Allen and Lyndsay Biehl

The Dirt on Flowers

332 Listeners

Seed Talk with Lisa & Layne by Lisa Mason Ziegler & Layne Angelo

Seed Talk with Lisa & Layne

156 Listeners

The Backyard Bouquet Podcast: Cut Flower Podcast for Flower Farmers & Backyard Gardeners by Jennifer Gulizia of The Flowering Farmhouse

The Backyard Bouquet Podcast: Cut Flower Podcast for Flower Farmers & Backyard Gardeners

87 Listeners

Six Figure Flower Farming by Jenny Marks

Six Figure Flower Farming

163 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners

Floral Shop Podcast by Ziv Raviv

Floral Shop Podcast

0 Listeners