The Floral Hustle

Scrolling Jealousy? What to Do When You Feel Behind on Instagram


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Ever scroll through Instagram and feel like everyone else is fully booked while you’re sitting with an empty inbox? In this raw and relatable minisode, Jen talks through the all-too-common spiral of comparison that florists face—especially during slower seasons.

You’ll learn how to shift your mindset, audit your systems, and get back into action mode with confidence. From improving your response time to posting with purpose, this is your pep talk to stop doom scrolling and start owning your path to success.

What You’ll Learn:
📱 How to stay grounded when Instagram triggers imposter syndrome
💸 Why beautiful work doesn’t always mean profitable business
🌟 The key question to ask yourself about florists you admire
📬 A reminder to audit your booking process and fix slow response times
🚀 What to do right now to increase bookings without panic

Timestamps:
[00:00] The Instagram spiral and why it hits so hard
[01:15] Are they even making money? (And does it matter?)
[03:00] The reminder: your work is amazing too
[04:00] Think strategically: who do you actually want to be?
[05:00] The real secret behind booked-out florists: a solid plan
[06:00] Audit your marketing, social media, and response time
[07:30] Clients don’t wait forever—speed and professionalism matter
[08:30] Final mindset shifts to reframe your comparison trap

Key Takeaways:
✔️ Instagram is a highlight reel, not the full story
✔️ Comparison steals your momentum—choose strategy instead
✔️ Your communication process is your brand experience
✔️ You already have the talent—now match it with intentional action

Resources Mentioned:
🌸 Join the Floral CEO Mastermind – For florists ready to stop guessing and start growing.
📱 Follow Jen on Instagram: @‌thefloralhustle

Quotes to Share:
💬 “Your Instagram envy might be directed at someone who isn’t even profitable.”
💬 “You already know your work is beautiful—now make your systems just as strong.”
💬 “If you're slow to respond, how can a client book you?”

...more
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The Floral HustleBy Jeni Becht

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