Mobile Dev Memo Podcast

Season 3, Episode 9: Cookie deprecation and Privacy Sandbox (with Paul Bannister)

Listen Later

In this episode of the Mobile Dev Memo podcast, I discuss third-party cookie deprecation in Chrome, as well as Google's Privacy Sandbox suite of tools with Paul Bannister, the Chief Strategy Officer at Raptive.


Over the course of our conversation, we cover:

  • The current state of third-party cookie deprecation in Chrome;
  • Whether publishers are generally prepared for the full rollout of third-party cookie deprecation;
  • Whether any components of the Privacy Sandbox are underrated, or will ultimately perform better than expected;
  • Whether the Privacy Sandbox achieves an optimal balance across privacy preservation and advertising efficacy;
  • If third-party cookie deprecation benefits the walled gardens;
  • How publishers can test Privacy Sandbox;
  • Whether Google will limit the functionality of first-party cookies, as Apple has done with ITP.

    • Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

    • ⁠INCRMNTAL⁠⁠. True attribution measures incrementality, always on.

      • Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

      ...more
      View all episodesView all episodes
      Download on the App Store
      Mobile Dev Memo PodcastBy MobileDevMemo
      • 5
      • 5
      • 5
      • 5
      • 5

      5

      18 ratings

      More shows like Mobile Dev Memo Podcast

      View all
      This Week in Startups by Jason Calacanis

      This Week in Startups

      1,283 Listeners

      The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

      The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

      527 Listeners

      The Knowledge Project by Shane Parrish

      The Knowledge Project

      2,666 Listeners

      a16z Podcast by Andreessen Horowitz

      a16z Podcast

      1,083 Listeners

      Decoder with Nilay Patel by The Verge

      Decoder with Nilay Patel

      3,145 Listeners

      Founders by David Senra

      Founders

      2,084 Listeners

      All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

      All-In with Chamath, Jason, Sacks & Friedberg

      9,829 Listeners

      Dwarkesh Podcast by Dwarkesh Patel

      Dwarkesh Podcast

      489 Listeners

      Another Podcast by Benedict Evans, Toni Cowan-Brown

      Another Podcast

      61 Listeners

      ACQ2 by Acquired by Ben Gilbert and David Rosenthal

      ACQ2 by Acquired

      260 Listeners

      No Priors: Artificial Intelligence | Technology | Startups by Conviction

      No Priors: Artificial Intelligence | Technology | Startups

      133 Listeners

      BG2Pod with Brad Gerstner and Bill Gurley by BG2Pod

      BG2Pod with Brad Gerstner and Bill Gurley

      509 Listeners

      Sharp Tech with Ben Thompson by Andrew Sharp and Ben Thompson

      Sharp Tech with Ben Thompson

      96 Listeners

      Training Data by Sequoia Capital

      Training Data

      41 Listeners

      Cheeky Pint by Stripe

      Cheeky Pint

      42 Listeners