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James Muir is the CEO of Best Practice International. He is a best-selling author, keynote speaker and consultant. James shattered records as both a field rep and manager. His guidance comes from experience and the school of hard knocks. Three decades of experience has given James a fresh, practical perspective on what works in real life and what doesn't.
He is the Best-Selling author of The Perfect Close: The Secret to Closing Sales that shows sales and service professionals a clear and simple approach that increases closed opportunities and accelerates sales to the highest levels while remaining genuinely authentic.
By Jeremy Miner4.7
145145 ratings
James Muir is the CEO of Best Practice International. He is a best-selling author, keynote speaker and consultant. James shattered records as both a field rep and manager. His guidance comes from experience and the school of hard knocks. Three decades of experience has given James a fresh, practical perspective on what works in real life and what doesn't.
He is the Best-Selling author of The Perfect Close: The Secret to Closing Sales that shows sales and service professionals a clear and simple approach that increases closed opportunities and accelerates sales to the highest levels while remaining genuinely authentic.

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