Welcome to another episode of Better Business, Better Life. Join host Debra Chantry-Taylor with guest, Michelle DeFilippo, the owner of 1106 Design.

With 52 years in the publishing industry, Michelle has witnessed the rise of self-publishing and the impact of technology on the field. Michelle's business offers high-quality manuscript editing, book cover design, proofreading, eBook formatting, and more, providing comprehensive indie-publishing advice and support.

In this episode, Michelle shares insights on true self-publishing, common pitfalls to avoid, and how to ensure your book delivers a solid return on investment.

Tune in to learn how to publish like a pro and create a book you're proud to market and sell.

HOST'S DETAILS:

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►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner

►See how she can help you:

https://businessaction.co.nz/

GUESTS DETAILS:

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► https://1106design.com/

► Michelle DeFilippo - LinkedIn  

Chapters:  

00:07 - Introduction

02:08 - Michelle's Publishing Background

05:33 - What Self-Publishing Really Means

07:47 - The Role of Editors in Self-Publishing

12:19 - Editors vs. AI in Book Editing

15:17 - Starting the Writing Process

17:01 - Producing Booklets for Business

21:10 - Importance of Book Covers

25:16 - Understanding Self-Publishing and Royalties

33:32 - Revenue from Book Sales

34:53 - Marketing Your Book

37:23 - Closing Thoughts