Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Ever find yourself in awe of a writer's relentless fountain of ideas? That's John A. Cough for you, a literary genius who's mastered the art of never hitting a creative dry spell. Stride into the world of a New York Times best-selling author who's cracked the code to being as prolific as he is humorous. This episode isn't just a chat; it's a voyage through the practices that keep the ink flowing and the pages turning. We don't shy away from the laugh-out-loud balancing act that keeps readers and publishers alike coming back for more. It's a dose of reality, mixed with a shot of inspiration, and a twist of wit, served straight from John's treasure chest of writing wisdom.

Now, imagine having an arsenal of ideas at your fingertips, so much so that writer's block seems like a myth. As we sift through John's creative process, from the seed of an idea to the full bloom of a published book, it's clear that every writer has two best friends: a trusty editor and a detailed letter of intent. It's this dance of collaboration that fine-tunes a manuscript into the kind of story that stays with readers long after the last page. Whether you're a budding author or a seasoned scribe, the pearls of wisdom dropped by John on nurturing your partnership with editors are as golden as they are practical.

Get ready to hold your sides because when John delves into the art of humor and storytelling, it's a rollercoaster of wit that will keep you on your toes. He takes us through the delicate craft of sprinkling laughter through words, making even the driest topics a joy to explore. But it's not all chuckles and guffaws; there's a serious mastery in finding one's unique voice amidst a sea of external influences. John's narrative prowess doesn't just stop at the written word; he's also a maestro of public speaking, weaving a tapestry of anecdotes and insights that will leave you both enlightened and entertained. Buckle up for a ride through the peaks and valleys of captivating an audience, as John shares the harmony of aligning with projects that reflect your true values. This episode, peppered with John's trademark humor, is a lesson in the magic that happens when you hit the sweet spot of engaging storytelling.

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Embark on a transformative journey through the digital landscape with John Meese, a seasoned entrepreneur and wordsmith, as we unravel the secrets of crafting a compelling online identity. Our candid conversation reveals how a simple exercise in mind mapping spiraled into the acumen-packed "Survive and Thrive," offering entrepreneurs a beacon during the chaotic year of 2020. Uncover John's diverse expertise, from his tenure at Michael Hyatt's company to the intricacies of membership sites, all of which shape the tailored wisdom of his Sold Out Coach Club.

Transitioning from the helm of a vast membership platform to self-publishing an eBook targeting a niche audience has been nothing short of an expedition. You'll hear how seizing the rights to my previous content birthed an illustrated eBook that skyrocketed past expectations in mere weeks. The power of a laser-focused audience, coupled with the allure of custom illustrations, becomes clear as we discuss my upcoming book "Sold Out Coach," crystallizing the essence of precision and depth gained through such a focused entrepreneurial voyage.

Finally, we invite you to join us at the junction where experienced professionals are redefining the online education paradigm. Stepping away from the conventional low-ticket offerings, we discuss the potency of starting with high-ticket coaching programs that align perfectly with the demanding schedules of seasoned experts. The 'serve call strategy,' our linchpin for high-value sales, underscores the significance of a potent promise and the deep understanding of a client's aspirations. Learn how this approach not only funds lifestyles but also fuels investments in future endeavors, reshaping the domain of online education for the adept professional.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Ready to catapult your brand's visibility and sales? Dustin Reikman of Seven Figure Leap joins us to reveal his transformative framework for profitable podcast guesting. Whether you're penning a bestseller or seeking to snag high-ticket clients, this episode is your treasure map to success. Dive into the art of forging fruitful partnerships and uncover how to find your voice on the platforms that matter. For authors eager to see their book fly off the shelves, and entrepreneurs ready to widen their circle of influence, our conversation is laden with actionable strategies.

Podcast guesting isn't just about sharing your story; it's a meticulous dance of Purpose, Plan, Pitch, Perform, and Profit. Discover how Pedro and Peter's mastery of this five-step waltz generated a staggering 5 million in sales. And for those just starting out, we share the inside track on making your pitch irresistible and choosing podcasts that turn listeners into fervent followers. When it's time to step up to the mic, we've got your back with advice on nailing your performance and leaving audiences wanting more.

As the curtains close on your guest appearance, the spotlight shines on your call to action. We dissect the anatomy of a message that converts the curious into the committed, drawing from the 'Profitable Podcast Playbook' and my own vault of experiences. It's not just about making an impact—it's about making an income. Tune in and tune up your podcast guesting prowess to see tangible growth in your business's bottom line.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Discover the transformative magic of the written word in business as I sit down with the remarkable Ray Higdon, whose expertise as a best-selling author and speaker is unmatched. Throughout our conversation, we uncover how the simple act of becoming an author can drastically shift your personal brand and create lucrative opportunities within the speaking circuit. Ray brings to light the untold stories of his own success, demonstrating that even an untouched book on a shelf can translate into a powerful business tool, from commanding speaking fees to bulk purchases by industry leaders.

We then voyage into the realm of resilience through rejection, where I share a slice of my life's journey, from the highs of network marketing to the stark reality of managing the financial heft of traditional business ownership. Embracing the 'Go for No' philosophy, I found that actively seeking rejection not only fortified my spirit but also opened a floodgate of opportunities. This counterintuitive approach helped catapult my career from the depths of a downturn back to the pinnacle of prosperity.

In the final stretch, we tackle the art of maximizing both your impact and income through the power of speaking. I divulge personal anecdotes on ethical decision-making and professional integrity, before moving on to the nitty-gritty of how to secure those coveted speaking gigs. Finally, to all you aspiring speakers in the network marketing sphere, I offer a treasure trove of tips on how to deliver value that resonates with company leaders and audiences alike, all while staying true to one's faith and principles. Join us for this riveting episode that's bound to inspire and equip you for the next leap in your career.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Unlock the secrets of your writing prowess and elevate your publishing game! I had the privilege to sit with the renowned Dr. Robert Roem, an accomplished author and DISC assessment maestro, to dissect how the intricacies of personality types shape the way we write, communicate, and connect with our readers. Dr. Roem and I embark on a journey that promises to transform your understanding of self and how this crucial insight can powerfully impact your authorial voice and marketing strategies.

Are you harnessing your personal strengths to their fullest potential? This episode is a goldmine for those eager to fine-tune their approach to crafting compelling narratives and fostering genuine engagement. We unravel the core differences between task-oriented individuals and those who thrive on emotional connections, mapping these tendencies to the DISC model's Dominant, Inspiring, Steady, and Conscientious personality types. By grasping these concepts, you'll not only enhance your writing but also master the art of collaboration and empathy in any team or community you're a part of.

But wait, there's more to this than just understanding your writing style. Dr. Roem and I delve into the intricate dance of kindness and efficiency that sits at the heart of life's pursuits and marketing triumphs. With a nod to Dale Carnegie, we explore strategies that resonate with the emotional and rational sides of our audience, striking that perfect chord for success. And for those seeking a harmonious personal life, we share how the DISC model operates as a wellness tool, enriching relationships and communication in every sphere. Don't miss out on this treasure trove of insights that could very well be the key to unlocking your full potential, both on and off the page.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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In this episode, Paul Scanlon discusses overcoming an abusive childhood, detailed in his book "I Am Not My Father." He explores the healing power of writing and the balance of sharing personal experiences with privacy. We delve into empathic communication, its role in relationships, and community building. The conversation also covers purpose-driven communication, using examples from Airbnb and Apple, emphasizing the importance of authenticity in messaging. This episode is a guide to impactful, empathetic communication and personal transformation.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Ever wondered how a $50 investment can blossom into an $80 million empire? That's exactly what Noah Kagan accomplished with AppSumo.com, and he's not shy about sharing the nitty-gritty of his entrepreneurial triumphs and trials with us. Joining us with tales of the market savvy and validation techniques that skyrocketed his business, Noah also gives us a sneak peek into his book, "Million Dollar Weekend." His experience teaches us a valuable lesson about taking the reins on our future, a realization he came to after a couple of hard-hitting career setbacks.

Noah Kagan's Journey: From a $50 investment to an $80 million empire through AppSumo.com.

Insights from "Million Dollar Weekend": Lessons on market savvy, validation techniques, and overcoming career setbacks.

Marketing Mastery: Strategies for launching successful digital products and books.

Content Creation: Crafting captivating content and taking calculated risks for growth.

Audience Building: Techniques for engaging and growing a dedicated audience.

Book Launch Strategies: Effective methods for launching a book, including design and networking.

Overall Takeaway: A blend of inspiration, practical tips, and real-world experiences for success in business and publishing.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Ever struggled to transform a fleeting thought into a habit that sticks, or a scribble into a story that sells? We had the pleasure of sitting down with James Clear, the mastermind behind the transformative bestseller "Atomic Habits," who shared his remarkable journey from blogger to celebrated author. James gave us an intimate look at how attentive audience engagement and a steady email list growth were the backbone of his content development, and ultimately, his book's explosive launch.

During our conversation, James peeled back the curtain on his day-to-day writing practices, showing us how the environment around us can foster an outpouring of ideas, which can then be corralled into coherent drafts using project management tools. He discussed the power of the 'Atomic Habits' principles in his own writing routine, affirming that even the most tangled of notes can be sculpted into a narrative that strikes a chord with readers. This episode is a trove of strategies for refining your writing process, whether you're just starting out or looking to sharpen your pen.

But the wisdom didn't stop there. James enlightened us on the meticulous strategies that skyrocketed "Atomic Habits" to enduring bestseller fame. From the initial ignition of a robust email list to the calculated podcast circuit that amplified his reach, James's approach was as methodical as it was inspired. He also touched on the art of topic selection—finding that perfect blend of what readers yearn for and what they need. If you're eager to learn how to grow your online audience and give your own book launch the Clear advantage, this episode is your not-to-be-missed manual.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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Have you ever been told that following the beaten path is the safest bet to success? Buckle up as we invite Robert Kiyosaki, the financial guru and author of "Rich Dad Poor Dad," to shatter this myth and share the uncharted routes that led him to self-publishing triumph. From turning a simple game into a bestselling book, to placing his work in a car wash, Robert's journey is a masterclass in ingenuity and resilience. He challenges the conventional wisdom of education and finance, teaching us that embracing our mistakes and carefully selecting mentors are the real game-changers on the road to financial freedom.

Robert doesn't just tell us to think outside the box; he shows us how to tear it apart. His insights on entrepreneurship versus the predictability of employment illuminate the stark contrast between just making a living and truly living. Salesmanship, once Robert's personal nemesis, became his greatest ally, proving that the art of selling is integral to entrepreneurial success. For authors, he reinforces the power of perseverance and the essence of self-publishing: it's not about literary acclaim, but the number of lives you impact and the sales you make.

As we wrap up our enlightening session with Robert, he reflects on the evolution from a single book to a global phenomenon. He emphasizes the symbiotic relationship between setbacks and achievements, and how branding and strategic use of intellectual property can transform an idea into an empire. For anyone looking to leave an indelible mark on the world, Robert's narrative serves as a blueprint for building a legacy that outlives the printed page – turning your name into a brand that stands the test of time.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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When doubt creeps into the creases of our faith, it can feel like navigating a labyrinth without a map. Dominic Dohn, founder of Pursuing Faith and author of "When Faith Fails," joins us to light the path through that maze, discussing his deeply personal and scholarly journey from Oxford to the pulpit, and now to the page. We talk about the raw edges of writing authentically on faith, the way our darkest questions can forge the strongest beliefs, and how sharing our own stories can validate the experiences of others grappling with their faith.

Through the art of storytelling, Dominic reveals the secret ingredients that make a faith-based book resonate with its audience—a harmonious blend of personal anecdotes, theological insights, and scriptural wisdom. He offers a masterclass on weaving these threads into a narrative that strikes a chord with readers, all while navigating the sometimes treacherous waters of intellectual rigor. For anyone looking to express their spiritual journey through writing, Dominic's approach serves as a beacon, guiding the way to authentic and impactful literature.

And then there's the delicate dance of wearing multiple hats—pastor, writer, speaker—which Dominic manages with the poise of a ballet dancer. He shares his approach to staying productive and focused, revealing how personal quirks and time-blocking are key to success. For those who feel the pull to create and communicate across different platforms, Dominic's experiences shed light on the path to harmonizing these roles without losing one's voice or vision. Join us as we peel back the layers of Dominic Dohn's inspiring story, offering inspiration and practical advice for anyone seeking to infuse their work with authenticity and faith.

Thousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation

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