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If you’re looking for an easy seller lead source, Facebook is one of the best places to be.
You might think it’s just a platform for old people sharing memes, but there’s a lot more to it than that.
Facebook is the most powerful marketing tool Agent-Investors have in our business, and the best part is, it’s free! I’ve heard people say they can’t get leads on social media.
The truth is: if you’re not getting leads, you’re just not doing the necessary activities to generate them.
By posting daily and getting eyeballs on your content, you can supply your business with a steady stream of seller leads that will become listings or investment deals.
Ultimately, Facebook is free advertising that keeps you top-of-mind with the people you’re looking for.
How do you grow your social media footprint and get your content in front of more people? What should you post?
In this episode, I dive into the second way to find seller leads and investing deals - and today, I’m talking about how to turn Facebook into a lead source.
Things You’ll Learn In This Episode
-How to reach more people on Facebook
The whole point of social media is to get as many eyeballs on your content as possible. How do you grow your friend list/subscriber base?
-The best place to find motivated sellers
Some younger agents might think Facebook is for old people. Why is it the perfect place to be if you’re looking for seller leads?
-How to create your Facebook strategy
What kind of content should we post to generate seller appointments on Facebook? How often should we post?
About Your Host
Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.
Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!
By Tom Cafarella - Real Estate Investor & Coach5
4141 ratings
If you’re looking for an easy seller lead source, Facebook is one of the best places to be.
You might think it’s just a platform for old people sharing memes, but there’s a lot more to it than that.
Facebook is the most powerful marketing tool Agent-Investors have in our business, and the best part is, it’s free! I’ve heard people say they can’t get leads on social media.
The truth is: if you’re not getting leads, you’re just not doing the necessary activities to generate them.
By posting daily and getting eyeballs on your content, you can supply your business with a steady stream of seller leads that will become listings or investment deals.
Ultimately, Facebook is free advertising that keeps you top-of-mind with the people you’re looking for.
How do you grow your social media footprint and get your content in front of more people? What should you post?
In this episode, I dive into the second way to find seller leads and investing deals - and today, I’m talking about how to turn Facebook into a lead source.
Things You’ll Learn In This Episode
-How to reach more people on Facebook
The whole point of social media is to get as many eyeballs on your content as possible. How do you grow your friend list/subscriber base?
-The best place to find motivated sellers
Some younger agents might think Facebook is for old people. Why is it the perfect place to be if you’re looking for seller leads?
-How to create your Facebook strategy
What kind of content should we post to generate seller appointments on Facebook? How often should we post?
About Your Host
Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.
Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

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