In this episode, Steve Fretzin and Sharon Christie discuss:

• Getting a coach so you aren’t reinventing the wheel. 
• The four things you need to get right in your law firm. 
• Being strategic when you are changing your practice of law. 
• Running your business, not letting your business run you. 

Key Takeaways:

• There are ways to say no that lead to more referral work from the very same people you say no to. 
• Very first, you have to get your head on straight with the fact that you are running a business, then you need to understand exactly who your client avatar is and every aspect of that client. 
• Understand the aspects of your business that you need to be doing, and what can be done by someone else. 
• By meeting your own needs, you will be able to meet your client’s needs. 

"The first thing you have to get straight in your head is that this is a business, just like any other service business. We have different professional rules, but we are service based and you have to look at it that way in order to be successful." —  Sharon Christie

Connect with Sharon Christie:  

Website: https://boldwomenlawyers.com/ & https://sharonchristielaw.com/

Instagram: https://www.instagram.com/boldwomenlawyers/

LinkedIn: https://www.linkedin.com/in/sharon-christie-3849961/

Twitter: https://twitter.com/sharonchristie?lang=en  

Facebook: https://www.facebook.com/boldwomenlawyers & https://www.facebook.com/SharonChristieLaw/

YouTube: https://www.youtube.com/user/SharonChristieLaw & https://www.youtube.com/channel/UCMUuiVbln7SvvjD5iYYUDmg

Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Facebook: Fretzin, Inc.

Website: Fretzin.com

Email: [email protected]

Book: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911

Book Reference: You are the Brand by Mike Kim https://www.amazon.com/You-Are-Brand-Profitable-Personally/dp/1631953478  

Show notes by Podcastologist Chelsea Taylor-Sturkie

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.