In today's episode we answer the question "should photographers niche?" YUP!

Yup they absolutely should! In this episode of Beyond the Image, host James Patrick dives into why photographers should carve out their specialty and unique selling proposition as well as unpacking the biggest fear they have when it comes to niching down.

If I niche down, then I won't get hired for other work again!

The reality is - that simply is not true!

https://jamespatrick.com/