In this video, Jayne Twiddle, former National Operations Director at Hunters, and now a mentor for self-employed estate agents (TAUK, York), discusses the evolving dress code in the estate agency world. Should estate agents still adhere to the traditional suit and tie, or is there room for a more personal touch? Jayne shares her perspective on why it’s essential to balance professionalism with relatability. She explains how your outfit should reflect the customer you're meeting and the environment you're in, creating a connection and building rapport. Jayne emphasises that self-expression through fashion can make you more approachable and help you stand out—without losing that polished edge. If you’re an estate agent looking to improve your personal brand, connect better with clients, and stay current in a competitive market, this video is a must-watch.