Sounds Profitable

By Bryan BarlettaBusiness Technology

Sounds Profitable episodes

January 20 Podcasting's 'Liquid Content Era', A Creator Bill of Rights, & More
Today in the business of podcasting: a Congressman just pitched a "creator bill of rights," Goalhanger crossed 250k paid subscribers, podcasting's 'liquid content era,' what's ahead for streaming TV in 2026, and the CBC's submission period is coming up fast.
Click here for all the links covered today! You can also find an archive of everything covered on this show by heading to The Download's section of SoundsProfitable.com

8 min
January 16 New Canadian Podcast Audience Data, Podcast Movement 🔜 SXSW, & More
This week in the business of podcasting: Podcast Movement Evolutions confirmed for official SXSW content, how audio can leverage PR in an AI discovery era, iHeart is embracing open RSS for their video ingestion, and YouTube updates their ad placement rules for challenging content topics.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
9 min
January 15 Podcast Movement @ SXSW, Spotify Increases Premium in U.S., & More
This week in the business of podcasting: Podcast Movement Evolutions confirmed for official SXSW content, how audio can leverage PR in an AI discovery era, Spotify is increasing Premium cost in US, and YouTube updates their ad placement rules for challenging content topics.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
7 min
January 14 The Canadian Podcast Listener, Audiences Desire Authenticity, & More
This week in the business of podcasting: the Canadian Podcast Listener 2025 is here, authenticity stands out in feeds dominated by slop, and live events become even more accessible for individual creators.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
6 min
January 14 How Audio Can Leverage PR in AI Discovery Era
Chatbots are changing PR’s place in the media ecosystem, let’s talk why.
Written by Molly DeMellier
Edited by Bryan Barletta and Gavin Gaddis
Audio narration and editing by Gavin Gaddis
Find the full article here on Sounds Profitable.
9 min
January 13 SuperAwesome Acquires Starglow, Deloitte's Podcasting Predictions, & More
This week in the business of podcasting: Deloitte's 2026 predictions for podcasting, seeking syndication with content creators, and SuperAwesome acquires Starglow Media.
Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
6 min
January 12 The First Golden Globe-Winning Podcast, Spotify's 2026 Trends, & More
This week in the business of podcasting: The Golden Globes debuted Best Podcast as a category, Spotify is looking out for podcasters, and iHeartRadio embraces open RSS with their new video ingestion protocol using Podcasting 2.0 framework.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
5 min
January 09 Remember Who You Are
Experimentation is healthy, but expansion at all costs includes the cost of ignoring the audience that built everything in the first place.

Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio editing by Gavin Gaddis

Find the full article here on Sounds Profitable.
8 min
January 09 Remembering Podcasting's Strengths, Spotify Upgrades Partner Program, & More
This week in the business of podcasting: Remembering what makes podcasts great, GenAI's indie podcast blindspot, Spotify updated requirements for the Partner Program, why podcasting is a must-have for sports rights holders and brands, and a look at PodcastAdBlock.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
12 min
January 08 How GenAI Finds Podcasts, The Age of Vodcasts, & More
Today in the business of podcasting: Remembering what makes podcasts great, how AI is searching for podcasts, and Netflix video podcasts are generating articles.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
7 min

About Sounds Profitable

From the publisher's feed

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous.…