Startup Stories - Mixergy

By Andrew WarnerSociety & Culture Business Education

Startup Stories - Mixergy episodes

April 10, 2017 #1433 How physical products convert to online continuity membership sales
Today’s guest sells things like flashlights but apparently the big revenue doesn’t come from the flashlights but the continuity service he sells afterwards.
So, you buy a flashlight and you sign yourself up for some kind of membership where he charges you on a regular basis for content he delivers to you online. You can see how the margins on that are better than a physical product. I want to understand what the business is behind it.
Trey Lewellen is the founder of Lumitact tactical flashlights.
Trey Lewellen is the founder of Lumitact tactical flashlights.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 32 min
April 07, 2017 #1432 How do you grow from a successful business to a mega successful business?
I have an interview today with a founder whose company I profiled back in 2014.
The company was big back then but it’s grown and I want to know how.
Origin stories are always interesting but I want to hear about growth.
David Ciccarelli is the founder of Voices.com, an online marketplace for voice-over professionals.
David Ciccarelli is the founder of Voices.com, an online marketplace for voice-over professionals.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 4 min
April 05, 2017 #1431 How a food lover launched a new kind of snack
I want to find out how today’s guest got a new kind of snack into people’s homes.
In this interview you’ll also hear what he did to get into Whole Foods.
Vincent Kitirattragarn is the founder of Dang Foods, which makes coconut chips and other whole-food based snacks.
Vincent Kitirattragarn is the founder of Dang Foods, which makes coconut chips and other whole-food based snacks.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
41 min
April 03, 2017 #1430 How a lifelong inventor built a better light bulb
I’m surprised when I hear of entrepreneurs who actually get into hardware. Hardware is a lot harder than software. It requires often patents, manufacturing, distribution, and still people get into it like today’s guest.
What makes today’s guest so unique is not only has he gotten into hardware, but he’s using it to make the world a better place. Steve Katsaros is bringing energy to people who need it. He is the founder of Nokero, which develops and distributes safe, affordable solar-based technologies.
Stephen Katsaros is the founder of Nokero, which develops and distributes safe, affordable solar-based technologies.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Drip – Drip by Leadpages? is world-class marketing automation software. Drip gives you the power of Infusionsoft, without the confusion or clunky UI. If you’ve ever used MailChimp, you will love how Drip lets you automate much more of your marketing and easily build your sales funnel with a gorgeous visual campaign builder, Visual Workflows. Join Drip for absolutely free (for under 100 subscribers) and see why thousands of marketers are switching.
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 4 min
March 31, 2017 #1429 How two rural Kentucky schoolteachers built a life-changing online business
Software companies are the kind of businesses I’m usually excited to talk about. But if we don’t understand how other entrepreneurs work, we only have half a picture. What we want to do is pull in ideas from everywhere and bring them back to our companies.
Which is why I invited t today’s guests. Shane and Jocelyn Sams are a married couple and former schoolteachers who were selling lesson plans online on sites like ElementaryLibrarian.com and USHistoryTeachers.com.
We’ll find out how they did it. We’ll also find out about their new project, Flipped Lifestyle, where they help real people start online businesses.
Shane and Jocelyn Sams are the founders of Flipped Lifestyle, where they help real people start online businesses.
Sponsored by
Drip – Drip by Leadpages? is world-class marketing automation software. Drip gives you the power of Infusionsoft, without the confusion or clunky UI. If you’ve ever used MailChimp, you will love how Drip lets you automate much more of your marketing and easily build your sales funnel with a gorgeous visual campaign builder, Visual Workflows. Join Drip for absolutely free (for under 100 subscribers) and see why thousands of marketers are switching.
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 4 min
March 29, 2017 #1428 How a former Amazon employee launched an aromatherapy company
Today’s guest is a Mixergy listener who sent me an email saying he had built his business and was ready to come on to tell his story.
Peter Friis is the founder of ESSIO, which makes the world’s first aromatherapy diffuser for the shower.
We’ll talk about what that means and how he did to grow sales for this company.
Peter Friis is the founder of ESSIO, which makes the world’s first aromatherapy diffuser for the shower. He also started a PR Vault, a PR company.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
If you need anything designed–a new web page, a new landing page, a new logo, DesignCrowd will do it for you. They ask you what you’re looking for, who you are, what your company is like. They will give you lots of options, you pick the one you like, pay for it, and they guarantee results. It’s that simple. Find out how DesignCrowd is different than the other companies and go to designcrowd.com/mixergy.
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 22 min
March 27, 2017 #1427 A conversation with Noah Kagan
Today I have my friend here whose company I really admire and whose company has become ubiquitous.
I remember when Noah Kagan first created a tool for Sumo I was excited and put it on my site. But I didn’t like it and I didn’t tell him why.
But he continued to build the business and I want to find out how he evolved and improved the product.
Noah Kagan is the founder of Sumo which helps users get more shares on Twitter and other platforms.
He has a new podcast out, Noah Kagan Presents. We’ll talk about that today too.
Noah Kagan is the founder of Sumo which helps users get more shares on Twitter and other platforms.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
0 min
March 24, 2017 #1426 How to persuade potential customers into becoming customers
You’re about to hear from a woman who has built up a business in a part of the world that you wouldn’t expect.
Bushra Azhar is the founder of The Persuasion Revolution, where small businesses make big bucks using the psychology of persuasion.
I want to find out how she built her business and the persuasion techniques she teaches her customers.
Bushra Azhar is the founder of The Persuasion Revolution, where small businesses make big bucks using the psychology of persuasion.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 10 min
March 22, 2017 #1425 How Shep Gordon turned clients like Alice Cooper into stars
You guys are about to meet one of my heroes.
I’ve watched his documentary 30 times because I love his creativity so much.
Shep Gordon is an American talent manager, Hollywood film agent, and producer.
In this interview we’ll talk about he turned clients like Alice Cooper and Luther Vandross into stars.
Shep Gordon is an American talent manager, Hollywood film agent, and producer.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
1 hr 2 min
March 20, 2017 #1424 Digging into the brilliant model behind CreativeLive
Today’s entrepreneur is someone whose business model makes so much freaking sense. I wish I had done it.
His name is Chase Jarvis and he’s the founder of CreativeLive, the world’s largest live-streaming education company.
The thing that’s amazing about it is that he has celebrity instructors. They bring credibility; they bring big audiences.
In this interview we’ll dig into the brilliant model and find out how it works.
Chase Jarvis is the founder of CreativeLive, the world’s largest live-streaming education company.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
59 min