Staying Solo | Business Strategy for Service Providers, Creatives and Consultants

Most masterminds? Total garbage. They're hype machines, overpriced courses in disguise, or giant groups where you're stuck babysitting beginners.

That's why in this episode I'm doing a fit check—so you'll know if the BS-Free Mastermind is your "hell yes" next step, or a "not right now." Either way, you'll walk away knowing exactly what support you need to build a steady, sustainable business.

Topics discussed in this episode include:

• Why most masterminds are hype, chaos, or overpriced group programs that don't deliver.

• What makes the BS-Free Mastermind different (and who it's really for).

• The Revenue Reset: a fast way to earn more without working more.

• How the Staying Solo Framework (Salary, Strategy, Space) helps you build sustainably.

• Real stories from members who raised rates, set boundaries, and simplified their businesses.

• What kind of support you actually need to create a steady, profitable business in 2025 and beyond

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolo

• Subscribe for new episodes every Monday.

• Sign up for email updates at www.bsfreebusiness.com/solo

**A very special ranty episode inspired by conversations I've been having the past month** When business feels uncertain, it's tempting to pause and wait it out. But options don't come from waiting—they come from making decisions, even imperfect ones.

• In this episode, I share:
• The problem with pausing for too long.
• Why you want to avoid celeb entrepreneurs right now
• Specific things you may need to reset

Remember, your business isn't fragile; it can handle change, but you need to be willing to get into action. And if you want support making the right moves, in the right order, that's exactly what we do in the BS-Free Service Business Mastermind. We start in October with the Revenue Reset, allowing you to move forward with clear decisions and the right priorities in front of you. ☎️ Book a call and we'll figure out if the mastermind is what you need right now.

Ever look at your business and think, "This isn't what I signed up for"?

The long hours, the barely-there income, the weekends that aren't really weekends… It's exhausting.

The answer isn't more hustle—or another shiny funnel. It's a Revenue Reset: the right actions, in the right order, built for your real life.

In this episode, I'll show you why a reset matters now, what it really looks like, and how it can finally give you a business that works for you, not against you.

Topics discussed in this episode include:

• What a revenue reset looks like.

• The three pillars of the Stay Solo Framework that apply to a reset.

• How we can work together on a reset.

• What happens when you do a reset, and what kind of results you'll see.

• How you can focus on the right actions in the right order for your real life.

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

• Subscribe for new episodes every Monday.

• Sign up for email updates at www.bsfreebusiness.com/solo

Your revenue may look good on paper, but if your take-home pay doesn't reflect your effort, something's not right.

If that's you, you're not broken—you're trapped in the salary lie. Big revenue, tiny take-home.

Bad advice, such as "reinvest everything" and "keep your pay low to scale," is what probably got you here.

In this episode, we're talking about why, in 2025, just scraping by isn't safe and how it's time to flip the script: your salary isn't what's left over—it's the strategy.

Topics discussed in this episode include:

• The real cost of just "getting by."

• What it looks like to use salary as a strategy - not an afterthought.

• Four practical salary moves for 2025.

• Busting through myths about salary.

• How to get started with a salary-first reset.

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

If you enjoyed today's episode, please:

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

• Subscribe for new episodes every Monday.

• Sign up for email updates at www.bsfreebusiness.com/solo

If your business looks solid on paper but still feels harder than it should—this episode is for you.

It's probably not your pricing or your offers. It's your strategy—and it's out of sync with your real life.

Just because it used to work doesn't mean it still does.

In this episode, we're digging into why your current strategy might be holding you back—and how to reset it for 2025 and beyond.

Topics discussed in this episode include:

• Why your business might feel more complicated than it should—even if it looks successful on the outside.

• What the strategy gap is and how it quietly derails even experienced solo business owners.

• Signs your current strategy is outdated, misaligned, or actively working against you.

• Why scaling, hiring, or launching something new won't fix a broken strategy.

• How strategy fleas—hand-me-down advice from courses, coaches, and internet gurus—keep you stuck.

• The five layers of the Strategy Stack and how they shape your entire business.

• A practical self-check to spot strategy misalignment fast

• How do you know when it's time to reset vs. when to refine?

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Check out the new free training

Reset Era: Earn More Without Working More: www.bsfreebusiness.com/reset

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

• Subscribe for new episodes every Monday.

Sign up for email updates at www.bsfreebusiness.com/solo

From the outside, your business looks great, but inside, you're barely hanging on.

You're booked, making good money, and clients are happy… but you're exhausted, skipping lunch, and running on fumes.

That's what I call the sustainability ceiling—when your business works, but only if you're at 100% all the time.

In this episode, we're digging into what that really means and why the solution isn't scaling, hiring, or launching something new.

Topics discussed in this episode include:

• What the sustainability ceiling is—and how to know when you've hit it.

• Why more clients, more money, or a digital product won't fix your overwhelm.

• Why scaling chaos only creates more chaos.

• The real reasons your business feels like it's always one crisis away from collapse.

• How to stop white-knuckling your way through every week.

• A practical reset built around Space, Salary, and Strategy—not hustle.

• Why your next move isn't reinvention—it's realignment.

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Check out the new free training

Reset Era: Earn More Without Working More: www.bsfreebusiness.com/reset

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

• Subscribe for new episodes every Monday.

• Sign up for email updates at www.bsfreebusiness.com/solo

Most business advice assumes you've got unlimited time, energy, and support.

But what if you're juggling caregiving, chronic illness, parenting—or just the reality of being human?

If your business looks good on paper but feels hard to run, this episode is for you.

We're digging into The Real Life Rule—the mindset shift every solo service provider needs to build a business that actually works in real life.

Topics discussed in this episode include:

• Why most business advice is built for fantasy, not reality.

• The unfortunate realities of hustle culture conditioning.

• How you suffer when you ignore your real-life needs.

• Why your capacity isn't a problem—it's a parameter.

• Breaking down what the Real Life Rule is and why I created it, and what it looks like in action

***Take the Real Life Rule Quiz Now*** www.bsfreebusiness.com/quiz

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolo

• Subscribe for new episodes every Monday

Sign up for email updates at www.bsfreebusiness.com/solo

Let's be honest, 2025 has been tough.

In many cases, business feels heavier. Clients are cautious. Leads are slower. And what used to work? It's not always landing like it used to.

If you've been wondering, "Is it just me?"—it's not.

In this episode, I'm sharing why you may need to reset for the world we're living in now.

Topics discussed in this episode include:

• How surface-level stability masks deeper tension.

• Why most mainstream business advice is out of touch.

• What is the Reset Era, and what's involved?

• Why you shouldn't burn it all down.

• Why friction, fatigue, and resentment are signs that something needs to change in your business.

***Check out the new free training*** Reset Era: Earn More Without Working More: www.bsfreebusiness.com/reset

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

If you enjoyed today's episode, please:.

• Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

• Subscribe for new episodes every Monday.

Sign up for email updates at www.bsfreebusiness.com/solo

If one more bro tells me to read The 10X Rule, I'm throwing my e-reader in the lake.

Summer isn't for hustle manifestos—it's for books that actually bring you joy.

In this episode, I'm sharing my Summer Book Stack: the hits, the current reads, and the towering to be read. No scale-to-seven-figures pressure, just real recs for real humans.

Topics discussed in this episode include:

• My top fiction picks

• The fiction TBR

• Non-fiction picks that won't make you cringe

• Plus two non-fiction books I'll be reading this summer

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you never miss an episode, and you can get Staying Solo updates by email by signing up here.

Ever feel like summer turns your business brain to mush?

One moment you're laser-focused, the next you're chasing distractions, half-replying to Slack, and wondering why everything feels… off.

That's not a productivity problem—it's fragmentation. And it hits hardest when we try to run our businesses like it's any other season, even when everything around us is shifting.

In this episode, we're throwing out the "business as usual" rulebook and building a summer strategy that actually fits the season. Because summer is different, and your business should be too.

Topics discussed in this episode include:

• Why you should stop pretending summer is business as usual.

• A three-step summer prep plan.

• Auditing your summer life

• Picking your priorities

• Intentionally planning for the slowdown.

• Letting go of the summer slowdown guilt.

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you never miss an episode, and you can get Staying Solo updates by email by signing up here.