Future Commerce

[STEP BY STEP] What is the Role of Solid Fundamentals in Scaling My Business?


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We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business.

In this episode of Step by Step, Phillip and Brian talk to Manny Estrada, the founder of Wearva, about the role of solid fundamentals in scaling a business. Manny emphasizes the importance of having a strong team and giving them the opportunity to grow, as well as understanding the customer needs and building a strong tech stack that can scale. He also encourages aspiring entrepreneurs to take the steps necessary to build their own businesses, highlighting that it IS possible.

In this episode:
  • 00:05:38 - The Story Behind Wearva
  • 00:13:11 - Maximizing Revenue Through Influencer Marketing and Tech Enablement
  • 00:15:07 - Exploring the Benefits of Using Virtual Assistants for Business Growth
  • 00:20:19 - Finding Partners to Help Along the Way
  • 00:23:49 - Setting Targets and Knowing When to Sell
  • 00:29:00 - Handing Off and Onboarding Through OpenStore
  • 00:32:45 - Building Longterm Relationships with Influencers to Grow a Business
Associated Links
  • Want to learn more? Read more about how to architect a dreamy eCommerce exit on our Insiders blog here!
  • Learn more about OpenStore Here.
  • Listen to more Step by Step episodes.
  • Have you checked out our YouTube channel yet?
  • Get your copy of Archetypes, our newly published 240-page journal! Check it out at ArchetypesJournal.com
  • Subscribe to Insiders and The Senses to read more of what we are witnessing in the commerce world!
  • Listen to our other episodes of Future Commerce

Have any questions or comments about the show? Let us know on Futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!


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Future CommerceBy Phillip Jackson, Brian Lange

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