What data does your farm generate? Where is it going? How could it make your farm more profitable?

A research group at the University of Wisconsin – Madison aims to answer those questions. Their work is called the Dairy Brain project.

In this episode, you’ll hear from one of the researchers involved: Steve Wangan. He is a data scientist at the American Family Insurance Data Science Institute at the University of Wisconsin – Madison. He works with analytics and software development. The overarching goal of the Dairy Brain project is to take research that is done at the university and hook it up with farmers’ data streams through a web interface so they can use it to help them make better decisions for their individual farms. You’ll learn what are the most difficult obstacles to moving data from off the farm and why there is a need to agree to some data standardization for on-farm data entry.