You say you want to change. Your actions say otherwise.

Most successful professionals have impeccable standards at work - they show up on time, deliver quality, never send half-arsed work to clients. But their training? Nutrition? Sleep? Completely different set of standards.

In this episode, Rob breaks down the Standards Gap - the distance between what you say matters and what you actually do when life gets difficult. He shares his own swimming transformation story and introduces the Four Pillars Framework for raising your standards systematically.

You'll learn:

• Why your intelligence is working against you (and how to fix it)
• The "Rules of the Mind" that control 96% of your decisions
• How to identify your real standards (not the ones you tell yourself)
• The Four Pillars: Internal Dialogue, Physical, Organisation, and Nutrition
• Why life-changing habits are easy (but also easy not to do)
• The one-thing focus that makes everything else improve

Download the free Standards Framework Workbook: [website/standards]

Questions? Message Rob on Instagram @rob_telos or email [email protected]

Episode Overview: Rob explores why successful professionals struggle with physical consistency despite knowing exactly what to do. The problem isn't motivation - it's standards.

Key Takeaways:

• The Standards Gap: What you say vs. what you actually do
• Your mind only responds to two things: pictures and words
• One non-negotiable in TELOS: You can't speak negatively to yourself
• Swimming story: How a coach changed Rob's standards from 20 to 50 lengths
• The Four Pillars Framework for raising standards
• Why 6-7/10 weeks will change your life in the long run

The Four Pillars:

1. Internal Dialogue - How you speak to yourself matters more than you think
2. Physical Standards - Your minimum weekly benchmark (not your ideal)
3. Organisation - Sunday planning + Friday reflection = consistency
4. Nutrition - The spectrum of choice principle

Action Steps:

1. Rate yourself honestly (1-10) in each pillar
2. Pick ONE focus area for the next 30 days
3. Make it non-negotiable and track it
4. Download the Standards Framework Workbook

Resources:

• Free Standards Framework Workbook: [website/standards]
• Book a Clarity Call: [link in show notes]
• Instagram: @rob_telos
• Email: [email protected]

Subscribe: New episodes every Wednesday