We sit down with Marita McCahill, founder of a health care growth strategy consulting firm. In this interview, we explore the critical factors that influence patients' choices when seeking health care providers, and uncover effective strategies for attracting new patients to your practice. Marita shares valuable insights on leveraging patient reviews, cultivating strong patient relationships, and navigating the complex landscape of health care marketing to achieve sustainable practice growth.

Marita McCahill is the founder of practiceGRO, a health care growth strategy consulting firm. She is passionate about developing, implementing, and executing creative programs to help health care practitioners build brand awareness, improve patient relations, and scale their practice.  She can be reached on Facebook and Instagram @practice_gro.

She discusses the KevinMD article, "The top 3 factors influencing how patients choose your health care practice."

Our presenting sponsor is Nuance, a Microsoft company.

Together, Microsoft and Nuance are leveraging their rich digital technology and advanced AI capabilities to tackle some of health care's biggest challenges. AI-driven technology promises to revolutionize patient and provider experiences with clinical documentation that writes itself.

The Nuance Dragon Ambient eXperience, or DAX for short, is a voice-enabled solution that automatically captures patient encounters securely and accurately at the point of care. DAX Copilot combines proven conversational and ambient AI with the most advanced generative AI in a mobile application that integrates directly with your existing workflows.

Physicians who use DAX have reported a 50 percent decrease in documentation time and a 70 percent reduction in feelings of burnout, and 85 percent of patients say their physician is more personable and conversational.

Discover AI-powered clinical documentation that writes itself. Visit https://nuance.com/daxinaction to see a 12-minute DAX Copilot demo.

VISIT SPONSOR → https://nuance.com/daxinaction

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