The Next Big Idea

STRATEGY: How to Make Better Plans


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You may think you know what strategy is, but Seth Godin is willing to bet you haven’t got a clue. It’s not just setting goals. It’s not just making plans. It’s— Well, you’ll have to tune in to find out.

📕 This Is Strategy by Seth Godin

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🎙️ If you enjoyed this episode, you may also enjoy our conversation with Tony Fadell, the legendary creator of the iPod and iPhone, about how to build a game-changing product. It's a team favorite.

🎁 Take 20% off a Next Big Idea Club membership or gift when you use code PODCAST20 at nextbigideaclub.com

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