This week I was joined by social Psychologist Susie Ballentyne to discuss the power of your identity and how it is related to your style. 

I once had a job in an environment that was so utterly wrong for me in every sense I shriveled up inside and lost almost all my confidence, I was a shell of myself. I was young and unaware of where I should be in life or what I was truly good at. I was yet to embrace my uniqueness. 

A few years into the future I had the courage to leave financial security and set-up as an entrepreneur with my own business - I was finally on the right path and I began to flourish. 🌸

Knowing yourself - or 'Self Identity' is extremely powerful. Having a strong sense of self, an understanding of your likes and dislikes and where you want to be are essential to truly flourish in life. 

What does this have to do with style? Well, until you know your inherent style you will always be flitting around unsure and not fully confident in what you wear.

What you wear is part of your identity, it is instant communication of who you are, your values, your goals. When you are confident that shines out and others pick up on it. It's called The Halo Effect. 

We discuss this, bias, identity and why it's SO important in this episode. 

Find Susie here: https://www.susieballentyne.com/

#personalstyle #personalstylist #entrepreneurstyle