Though she had always lived in New Jersey, stylist Laura Frazier was, in her words, “not built for winter.” So when her husband suggested they decamp permanently for Charleston, South Carolina, Laura was all in. It was only when they got out of the U-Haul that she realized she was starting from zero: she knew no one and had no clients! But through Facebook groups and strategic posts, Laura built a book as an independent stylist, and later joined the team at a salon in Charleston utilizing Summit systems and strategies. These days she owns her own salon, brings in clients via Instagram, and is moving to double shifts. Laura says “the answer to social distancing is social media.” Listen for lots of tips to help your guests feel welcome and comfortable in the salon while Covid continues to be a concern, or any time.
Laura Frazier is a Redken and Summit certified stylist, the owner of The Hair Lab in Mount Pleasant, SC, and a Social Media Trainer for Summit Salon Business Center. Follow her on Instagram @hairzillaa, and find her salon page @hairlabchs.
SUMM IT UP is produced by Andrea Muraskin, with editorial support from Tim Fisk.
Follow Summit Salon Business Center on Instagram @SummitSalon.
Follow host Blake Reed Evans on Instagram @BlakeReedEvans. His DM's are always open!
Visit us at SummitSalon.com or join our Summit Salon Community on Facebook to connect with others in the industry. Get in touch with Summit and let us know what you think of the podcast or who you'd like us to interview next.
Follow Summit Salon Business Center on Instagram @SummitSalon, and on TikTok at SummitSalon.
SUMM IT UP is now on YouTube! Watch extended cuts of our interviews at www.youtube.com/@summitunlocked
Find host Blake Reed Evans on Instagram @BlakeReedEvans and on TikTok at blakereedevans. His DM's are always open! You can email Blake at [email protected].
Visit us at SummitSalon.com to connect with others in the industry.