Superlative

Superlative

By Ariel AdamsBusiness
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Superlative episodes

  • HERITAGE AND MODERN INNOVATION WITH NICHOLAS BIEBUYCK OF TAG HEUER

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, our host and aBlogtoWatch Founder Ariel Adams is joined by Nicholas Biebuyck, the Head of Tag Heuer’s Heritage Department. To start the show Ariel jumps into Nicholas’s role in the Heritage Department, and how he actually works a lot regarding Tag Heuer in the modern age as a type of spokesperson for the brand. They discuss what the corporate culture at Tag Heuer is like in regards to being a part of a group like LVMH, and how a brand can look to the past and still innovate going forward. Ariel asks what it is about the spirit of the brand that allows them to seemingly do more research and development than their competitors, and the two dive into the history behind the infamous Carrera and what it means to the brand today.

    To stay connected with Nicholas and Tag Heuer:

    - Website - https://www.tagheuer.com/

    - Instagram @TagHeuer - https://www.instagram.com/tagheuer/

    - Instagram @Nicholasbiebuyck - https://www.instagram.com/nicholasbiebuyck

    - A Matter of Time Podcast - https://www.tagheuer.com/us/en/listen/podcast-a-matter-of-time-season-1.html 

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 5 min
  • INDEPENDENTLY SWISS MADE WITH BEN KÜFFER OF NORQAIN

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Ben Küffer, the Founder and CEO of Norqain. Ariel and Ben start the show by talking through Jean-Claude Biver uniting with Norqain as an advisor to the board, and what the initial conversations between Ben and Jean-Claude were like. Ariel dives into the first watch that has resulted from this new partnership and what inspired them to make this shock resistant mechanical watch. As they talk about this new high-performance sports watch, which is called the Wild One, Ariel has Ben elaborate on their ground-breaking new material featured in their special case concept, NORTEQ. Ariel has Ben talk about his goals with the brand over the next few years, and how a brand’s relationship with suppliers can go hand in hand with the rising costs of manufacturing as the brand’s grow in their success. The two talk about the younger watch collecting generations and how they relate to the “Swiss Made” term today, and what the industry can do to help educate the younger generations of today on what the term’s true value has always been.

    To stay connected with Ben and Norqain:

    - Website - https://www.norqain.com/

    - Instagram @Norqain - https://www.instagram.com/norqain/

    - X (Twitter) @NorqainWatches - https://twitter.com/norqainwatches

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 7 min
  • DATA DRIVEN DECISION MAKING WITH GIOVANNI PRIGIGALLO OF EVERYWATCH

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Giovanni Prigigallo, the Co-Founder and Head of Business Development & Content at EveryWatch. To start the show Ariel asks Giovanni about when his interest in watches started and what made him start a business in the watch industry. Giovanni discusses how he works with venture capitalists and what it is like talking about watches with a group of investment minded professionals. They talk about the impact that celebrities wearing certain watches have on the value of those timepieces, and how some consumers are heavily influenced to simply just buy that specific piece as opposed to it opening the doors to a new hobby for them. Ariel brings up auction houses and brands that refuse to publish their pricing, and how that affects the industry of selling and reselling as a whole. When discussing Everywatch Giovanni explains why they are extremely data driven and how they provide comprehensive data and notification services that include historical, current, and upcoming data from auctions, dealers, and marketplaces globally. They dive into not only what makes them different with their business model, but also how they acquire the data they do, and how that affects auctions.

    To stay connected with Giovanni and EveryWatch:

    - Instagram @Everywatch_official - https://www.instagram.com/everywatch_official/

    - Website - https://everywatch.com/

    - Giovanni’s Instagram @Prigi35 - https://www.instagram.com/prigi35/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr
  • A BRAND REAWAKENED WITH WITH RAPHAEL GRANITO OF FORMEX

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Raphael Granito, the CEO of Formex. To start the show Ariel and Raphael talk about his background in the watch industry growing up while his father ran Dexel, a company manufacturing watch components. Ariel dives into Raphael’s decision to start working with his father's company at 19, when the more usual Swiss custom would be for a young family member to go off and work elsewhere before joining a family business. Raphael talks about the future of Formex with its current growth rate, and his professional transition from product development at his father's company to jumping into his CEO role at Formex. Ariel asks Raphael about his initial thoughts regarding Formex, and what about the company made him want to be a part of the brand's reawakening. Ariel inquires about the right way for companies to have competitive pricing to sell directly to consumers while also having a healthy relationship with retailers. Raphael talks about the DNA of Formex that he wanted to carry over after he joined, and how focusing on simplicity as a way of streamlining things has been a good strategy for the brand. 

    To stay connected with Raphael and Formex:

    - Instagram @Formexwatch-https://www.instagram.com/formexwatch

    - Website - https://formexwatch.com/

    - Newsletter - https://formexwatch.com/newsletter

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 5 min
  • WHERE ULYSSE NARDIN AND OCEAN RESEARCH MEET WITH CHRIS FISCHER OF OCEARCH

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Ocearch Founder and Expedition Lead, Chris Fischer. To start the show Ariel has Chris elaborate on the mission behind Ocearch, and how it connects to the watch industry. Chris talks about Ocearch's relationship with Ulysse Nardin, and how the latter has been a huge proponent for ocean research and shark conservation. Ariel and Chris touch on being a conscious consumer today, and how that can be difficult with all of the companies who consistently use toxic chemicals and practices in their products. They discuss the latest in tagging research equipment technology, and what kind of information Ocearch gathers from the different types of tagging on sharks that they do.

    To stay connected with Chris and Ocearch:

    - Instagram @Ocearch- https://www.instagram.com/ocearch/

    - x (Twitter) @ChrisOcearch - https://twitter.com/chrisocearch

    - Ocearch Website - https://www.ocearch.org

    - Ulysse Nardin - https://www.ulysse-nardin.com/ocearch

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 7 min
  • A VISCERAL PASSION FOR TIMEPIECES WITH BARRY COHEN OF PROTEK

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by another return guest, Barry Cohen the CEO and Founder of ProTek Watches, and the Managing Partner of Time Concepts LLC. To start the show Ariel and Barry talk about how ProTek is doing currently, and the changing dynamic of retail that has occurred over the last couple of decades that has affected smaller brands. They talk about how internet shopping has changed the outlook of consumers to a view of not always needing to try something in person before buying it, and how that can be a crutch for brands to get over when trying to sell their products online and in retail. Ariel and Barry dive into the customer base and different uses of ProTek watches, and how they are used in active lifestyles such as the armed forces, and professional sports.

    To stay connected with Barry:

    - Instagram @ProTekWatches- https://www.instagram.com/protekwatches

    - Website - https://protekwatch.com/

    - Website - https://timeconcepts.net/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 3 min
  • FROM PRECIOUS METALS TO LUXURY WATCHES WITH LARRY FLOWERS

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Larry Flowers, the official Jewelry Partner of the Los Angeles Kings. To start the show Ariel has Larry talk about his start in the jewelry industry working with precious metals, and how he transitioned into selling luxury watches. Larry dives into how he got the momentum going in his precious metals business and how he developed relationships with his customers who were looking to get rid of some of their no longer needed jewelry and pieces of their watch collections. The two talk about how this led to Larry re-selling used luxury timepieces and developing a new branch of his clientele who were interested in watches and not just precious metals or fine jewelry. As a retailer, Larry discusses how important it is for him to be able to openly communicate and connect with his customers on a deeper level, and how his customers truly appreciate not being treated as just a transaction. Throughout his years as a jeweler, Larry was able to develop multiple relationships that would assist him in becoming the Official Jewelry Partner of the Los Angeles Kings NHL Hockey team, and he offers his advice to any brand who is looking to partner with any sport or professional team.

    To stay connected with Larry Flowers:

    Instagram @LarryFlowersJewelry - https://www.instagram.com/larryflowersjewelry/

    Website - https://larryflowers.com/

    TikTok - https://www.tiktok.com/@larryflowersjewelry

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 3 min
  • CONTINUING A LEGACY WITH FEDERICO ZIVIANI OF GERALD CHARLES

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Federico Ziviani, the Co-Founder and General Manager of Gerald Charles. Federico starts the show by discussing how he initially became a part of the brand, which happens to be the great Gérald Genta’s last watch brand, and what Gérald means to the brand and the watch industry today. The two continue to reflect on Gérald Genta’s legacy and impact on watch design as a whole, as well as dive into the current state of Gerald Charles and their newest watch design and shape. Federico tells us his hopes and vision when it comes to the future of the brand, and when the right time to introduce a new design might be. Ariel asks Federico where he was educated on the type of management that his current duties require, and what he learned once the brand went to market. The two talk strategy on pushing your team in order for everything to continue to elevate within the operations of the company, and how seeing the results of their actions continues to motivate them. Federico talks about sharing the vision of the brand, and what the future of manufacturing and production looks like for Gerald Charles. This week’s episode is filled with anecdotes and stories about the legendary Gérald Genta and his designs as Federico and Ariel dive into his legacy, and lay out all of the details of Gerald Charles as a modern luxury watch brand.

    To stay connected with Federico and Gerald Charles:

    - Instagram @GeraldCharles_Official - https://www.instagram.com/geraldcharles_official/

    - Website - https://geraldcharles.com/

    - LinkedIn - https://www.linkedin.com/company/geraldcharles/ 

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 4 min
  • WATCHES FOR WOMEN WHO DO MORE WITH ABINGDON MULLIN OF ABINGDON CO.

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Abingdon Mullin, Founder and CEO of Abingdon Co. To start the show Abingdon goes into her backstory as a female pilot who had a need for a pilots watch that was geared towards the women’s wrist, and decided to start a company that would allow her to create the exact piece that she needed. Abingdon gives us all the details on the hurdles that she had to overcome while launching the brand, and why Abingdon Co. is the best choice for an adventurous woman who needs a timepiece that fits their lifestyle. They talk about why quality is of the utmost importance to the brand, and why Abingdon decided to take the leap to start a company that focuses on women's watches specifical as they are a sometimes overlooked aspect of the watch industry when it comes to more utilitarian and capable watches. Abingdon talks about some of the events that Abingdon Co. attends that are not part of the watch industry, and why that has shown to be a good avenue for them to connect to their customers who would actually be using their timepieces in the world daily. Throughout this episode Ariel and Abingdon fully dive into the creation of her brand, the unique and incredibly capable watches they make, and why it's so important for them to represent a part of the watch community that has been neglected for years.

    To stay connected with Abingdon and her company:

    Instagram @AbingdonCo - https://www.instagram.com/theabingdonco/

    Website - https://abingdonco.com/

    YouTube - https://www.youtube.com/abingdonco

    X (Previously Twitter) @AbingdonCo - https://twitter.com/abingdonco

    Facebook - https://www.facebook.com/AbingdonCo/

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    1 hr 9 min
  • OBSESSED WITH THE DETAILS WITH XAVIER DE ROQUEMAUREL OF CZAPEK

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Xavier de Roquemaurel, the CEO of Czapek & Cie. To start the show, Xavier tries to clear up the confusion on the official company name with relation to the brand name, and how Xavier came into his role always thinking about the small details he can change and improve on. Ariel talks about Czapek pieces of the past in comparison to today, and how Xavier is going beyond the role of just CEO as the revival of the historic brand continues. The two talk about what Xavier went through after a personal health emergency, and how the brand was able to continue to operate and thrive. They discuss the importance of being selective with your decisions as CEO, how Xavier operates within the company dynamic and their team, and the importance of having a strong relationship with your dealers and retailers.

    To stay connected with Xavier and Czapek:

    LinkedIn - https://www.linkedin.com/in/xavierderoquemaurel/

    Instagram @CzapekGeneve - https://www.instagram.com/czapekgeneve/

    Website - https://czapek.com/

    X (Previously Twitter) @CzapekGeneve - https://twitter.com/czapekgeneve 

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

    57 min

About Superlative

From the publisher's feed

This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. Spending time with great minds and interesting personalities from the watch community, while…

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