It's the topic that's near and dear to Aidan's heart: Swearing. Is swearing that big a deal? Find out what the research says, what his dad and other parents think, and what Aidan's friends tell him. Hear the surprising psychological benefits of swearing and when it might actually be a good thing, why it's still considered taboo, and how swearing can affect your reputation and personal brand. Who was more convincing: Aidan or Ash? Vote at HoldMeBack.com