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In 2016, Tai Lopez made a video that didn’t just go viral – it changed the gme.
It took a fresh approach, and it caught the entire marketing world off guard.
In this clip from Dare to Launch, Dylan Frost (who’s studied virality like almost no one I know) breaks down the big lessons we can take away from it… even in 2025.
It’s a mini-masterclass on seizing your audience’s attention and staying one step ahead of the competition (and if you remember the ad, don’t worry – it’s nothing to do with flashy cars or bookshelves!).
Dare to Launch Free Bonuses found at: www.getyoulaunched.com
Access Dare to Launch Bonus Vault: http://www.DaretoLaunchShow.com/taco
Learn how to build an email list and launch your own business online with Launch Quickstart – our free training at https://jeffwalker.com/
Hear more from Jeff Walker on…
YouTube: http://www.youtube.com/@productlaunch
Instagram: https://www.instagram.com/jeffwalkerco
Threads: https://www.threads.net/@jeffwalkerco
Got a question for us?
Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!
THANKS FOR TUNING IN!
If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.
Think you know someone who would enjoy this episode? Do them a favor and share it with them.
Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!
By Jeff Walker4.8
5656 ratings
In 2016, Tai Lopez made a video that didn’t just go viral – it changed the gme.
It took a fresh approach, and it caught the entire marketing world off guard.
In this clip from Dare to Launch, Dylan Frost (who’s studied virality like almost no one I know) breaks down the big lessons we can take away from it… even in 2025.
It’s a mini-masterclass on seizing your audience’s attention and staying one step ahead of the competition (and if you remember the ad, don’t worry – it’s nothing to do with flashy cars or bookshelves!).
Dare to Launch Free Bonuses found at: www.getyoulaunched.com
Access Dare to Launch Bonus Vault: http://www.DaretoLaunchShow.com/taco
Learn how to build an email list and launch your own business online with Launch Quickstart – our free training at https://jeffwalker.com/
Hear more from Jeff Walker on…
YouTube: http://www.youtube.com/@productlaunch
Instagram: https://www.instagram.com/jeffwalkerco
Threads: https://www.threads.net/@jeffwalkerco
Got a question for us?
Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!
THANKS FOR TUNING IN!
If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.
Think you know someone who would enjoy this episode? Do them a favor and share it with them.
Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

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