► Connect With Hernan On Facebook

In this episode, Josh interviews Hernan Vazquez, a paid media buyer that owns scaledriven.com and has worked with some big names like Frank Kern, Grant Cardone, and Tony Robbins. In the last 6 years,  Hernan has managed over 60 million dollars in direct response advertising. If you're an advertising nerd, this episode is full of great tips and industry secrets for Facebook advertising. 

00:00 Intro
02:38 Hernan's Most Successful Campaigns
07:53 Hernan's Decentralization With Multiple Ad Accounts
16:50 At What Budget Do Campaigns Fall Apart?
20:34 How Often Do Accounts Get Shut Down?
22:55 Campaign Strategies
37:36 Josh Shares The Ad Lab Creative Testing Method
38:45 Using Automations In Meta Campaigns
40:28 Broad vs Advantage+ vs Lookalikes vs Interests
43:50 Closing

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