If you’re constantly working, always available, and still wondering why you feel burned out—this episode is for you.

We break down why boundaries aren’t just good for your mental health—they’re a strategic system every ecommerce founder needs to run a focused, fulfilling business.

In this episode, you’ll discover:

• The 3 types of boundaries every founder must set (and how to enforce them)
• How to stop Slack messages, customers, and late-night “just one more thing” from hijacking your time
• The mindset shift that helped us scale without sacrificing family time or freedom
• Real-world tactics from scheduling messages to running a client blacklist (yes, really)

Whether you’re stuck in a season of hustle or finally ready to reclaim your time, this episode will help you build the kind of business you actually want to run.

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