Tech Editor Dan Cavallari chats with Berne Broudy about her research into women's-specific design in the cycling industry. Where did it all start? What did the industry get right — and very wrong — along the way? And is women's-specific design now dead?

Broudy guides us through two divergent paths of technology: bikes themselves, and the world of clothing and accessories. As it turns out, there's more to women's-specific design than blanket statements of its effectiveness overall. (Hint: It takes some nuance and research to get it right!)