Today, we'll kick off a series where Brian is going to test out a startup idea live. We begin the way every idea should begin - by figuring out why the thing will fail and building in systems to avoid that fate.

Brian touches on Thrust and Drag, The Goldfish Cleanse, Journal of a Startup, and exactly what you should do to get to first principles for your startup idea. 

• Tacklebox
• Thrust and Drag