The Next Big Idea Daily

That Little Voice in Your Head? It’s Smarter Than You Think.


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Do you ever just know something? You get a gut feeling about a person or a situation — a feeling you can’t quite explain, but more often than not happens to be right? It can feel like magic, but it’s actually neuroscience. Today, we’re hearing from behavioral scientist Laura Huang, author of You Already Know: The Science of Mastering Your Intuition. In the book, she explains that gut feelings are actually fast, subconscious calculations — your brain drawing on data, memory, and lived experience to make split-second judgments. And the best part? You can train it to be even better.

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