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Most agency owners are asking the wrong question.
They’re stuck on “What’s my agency worth today?”
But the real question — the $10 million question — is this:
Are you deliberately engineering its value… or just hoping for the best?
In this hard-hitting solo episode, Michael Jans throws open the strategic vault and lets you in on the 12 critical levers that drive value — not someday, but right now.
You’ll discover:
✅ Why two nearly identical agencies can sell for 4X… or 13X — and what makes the difference
If you’re building a business for income and asset value — this one’s required listening.
Whether you're 24 months from selling, or just want the freedom to choose your path —
👉 Listen now. Reclaim your power. And start engineering the future you actually want.
By Michael Jans4.5
4343 ratings
Most agency owners are asking the wrong question.
They’re stuck on “What’s my agency worth today?”
But the real question — the $10 million question — is this:
Are you deliberately engineering its value… or just hoping for the best?
In this hard-hitting solo episode, Michael Jans throws open the strategic vault and lets you in on the 12 critical levers that drive value — not someday, but right now.
You’ll discover:
✅ Why two nearly identical agencies can sell for 4X… or 13X — and what makes the difference
If you’re building a business for income and asset value — this one’s required listening.
Whether you're 24 months from selling, or just want the freedom to choose your path —
👉 Listen now. Reclaim your power. And start engineering the future you actually want.

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