The first of my three-part series on mastering your launch, delivers insights on the pre-launch phase. I'm joined by email marketing specialist Allison Hardy and launch specialist Brenda McGowan.  

Together we're unpacking strategies to optimize your launch this fall, along with my own tips on Facebook ads.

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• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help
• Learn the 7 Biggest Facebook Ad Mistakes from Kwadwo

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Watch the next episode of this three-part series: How to launch like a pro (even if you don’t have a huge team)

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Allison’s Links:

• DM Allison on IG
• Get Allison’s $80,000 email template

Brenna’s Links:

• DM Brenna on IG
• Get Brenna’s Pre-Launch Cheat Sheet

Ready to tweak your launch strategy for better revenue? Join me and three launch experts—Chelsea, Latesha, and Ashley—as we share what's working in 2024 for boosting client launches. 

From high-level insights to nitty-gritty tactics, you’ll discover strategies that remain effective into the future.

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• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help
• The 7 Biggest FB Ad Mistakes Course Creators Make That Burn Through $$$ and Kill Results

 

Check out the video on YouTube and connect with us through the links in the show notes below.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Latesha’s Links:

• Get Latesha's Freebie: Lead Overflow
• Download the Marketing Momentum Blueprint
• DM Latesha on IG
• Listen to the Revolutionary CEO podcast

Chelsea’s Links:

• Get Chelsea’s 5 & 6-Figure Launch Funnel Case Studies
• DM Chelsea on IG

Ashley’s Links:

• Get Ashley’s Freebie: High Ticket Launch Plan
• DM Ashley on IG

Get ready for a deep dive into what really makes a brand work, far beyond the usual logos and color schemes. Frannie Wilson, co-founder of Ampersand Studios, is here to shed light on common misconceptions and big mistakes in branding a company or personal brand. 

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• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

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Watch the previous episode with Frannie Wilson, “How She Built An Online Branding Business”

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Frannie’s Links:

• DM Frannie: https://www.instagram.com/frannie_pack/
• Take the What is your BRAND Persona quiz
• Listen to Frannie's podast: Something Businessy podcast

Frannie Wilson, co-founder and chief visionary officer of Ampersand Studios, shares her adventures in transforming her Boise-based brick and mortar studio into a thriving online presence, and we get real about her challenges and victories along the way. 

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• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

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Watch the episode Building Trust With People That Have Never Heard Of You With Frannie Wilson 

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Frannie’s Links:

• DM Frannie: https://www.instagram.com/frannie_pack/
• Take the What is your BRAND Persona quiz
• Listen to Something Businessy podcast

Here’s why you should consider cutting ad spend during a launch. I’ll break down how tracking cold and warm traffic conversions can help you strategically reallocate your budget. Plus, I’ll show you how focusing on lead magnets between launches can drive better sales.

‍‍ ‍‍ ‍‍

• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Allison Hardy talks about email marketing for course creators. She tackles the biggest email mistakes that kill sales and shares her insights on crafting effective sales emails. Plus, Allison explains the difference between a nurture sequence and a welcome sequence, and which one drives more sales. 

‍‍ ‍‍ ‍‍

• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

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Watch the previous episode with Allison Hardy, Transforming Setbacks into Success with Email Marketing Strategist

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Allison’s Links:

• Listen to Allison Hardy’s 6-Figure Secrets podcast
• Join the Funnel Of The Month Club
• DM Allison: www.instagram.com/allison_hardy_
• Get Allison’s The $80,000 Email Template

Allison Hardy talks about her journey in building a successful email marketing business, especially after some serious setbacks like getting laid off while pregnant. Allison also shares her insights into transitioning from personal training to network marketing, and eventually finding her niche in email marketing, helping people like you and me sell more courses and memberships.  

‍‍ ‍‍ ‍‍

• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

Watch the episode Top Email Marketing Mistakes You Can't Afford to Make with Allison Hardy 

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Allison’s Links:

• Listen to Allison Hardy’s 6-Figure Secrets podcast
• Join the Funnel Of The Month Club
• DM Allison: www.instagram.com/allison_hardy_
• Get Allison’s The $80,000 Email Template

I'll guide you through calculating the crucial numbers to help you decide, like earnings per lead and cost per lead. We'll also chat about optimizing your Facebook ads, managing ad spend effectively, and ensuring your launch emails are keeping your audience engaged and ready to participate.

‍‍ ‍‍ ‍‍

• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Jeff Lerner and I unpack the concept of life design. Jeff shared insights on the importance of nurturing a mindset that believes in the possibility of designing your life. We dove into what it means to live intentionally and make choices that align with who you truly want to be.  

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• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help
• Listen to episode 746 where Rick talks about passing the baton to me and his new direction
• Listen to episode 720 to get to know Kwadwo

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Watch Jeff's previous episode "Holistic Transformation on the Way to Building a $200 Million Empire"

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel 

Jeff’s Links:

• DM Jeff on Instagram
• Get Jeff’s free worksheets
• Subscribe to Jeff Lerner’s YouTube channel
• Listen to Jeff Lerner’s Unlock Your Potential podcast
• Watch the episode with Mike Dillard on how Jeff set up his biz
• Get Jeff’s book: Unlock Your Potential

Jeff Lerner, the founder of Entre Institute, talks about life, online business, and everything in between. Jeff shares insights from his journey, touching on the importance of personal growth and holistic transformation in achieving business success.

‍‍ ‍‍ ‍‍

• Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
• Visit The Art of Online Business website for Facebook Ads help
• Listen to episode 746 where Rick talks about passing the baton to me and his new direction
• Listen to episode 720 to get to know Kwadwo
• Watch the episode with Mike Dillard on how Jeff set up his biz
• Get the Your Personality Tree book

 ‍‍ ‍‍

Watch Jeff's next episode "Building a Meaningful Life Beyond Money"

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Get 1:1 Meta Ads Coaching from Kwadwo!
• Get Done For You Facebook Ads
• Say hi to Kwadwo on Instagram
• Subscribe to The Art of Online Business’s YouTube Channel

Jeff’s Links:

• DM Jeff on Instagram
• Get Jeff’s free worksheets
• Subscribe to Jeff Lerner’s YouTube channel
• Listen to Jeff Lerner’s Unlock Your Potential podcast
• Watch the episode with Mike Dillard on how Jeff set up his biz
• Get Jeff’s book: Unlock Your Potential