Raising Private Money with Jay Conner

The Art of Raising $50 Million in Private Money with Kenneth Gee


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If you're exploring strategies to build wealth, especially through real estate, the recent conversation between Jay Conner and Kenneth Gee on the “Raising Private Money” podcast is a must-watch. Kenneth Gee, a seasoned real estate investor, CPA, and commercial lender, has over 26 years of experience, has raised more than $50 million in private money, and has been involved in transactions totaling over $2 billion. In this episode, Ken shares his journey, insights on raising and leveraging private money, and actionable strategies for both active and passive investors.

From a 3 AM Epiphany to Real Estate Success

Ken’s story begins with a deeply personal motivator: time with family. While working grueling hours as a CPA at Deloitte, he found his only quality time with his newborn daughter was at 3 AM feedings. This realization sparked his pursuit of better financial freedom and work-life balance. Surrounded by successful real estate clients during his lending and accounting career, he decided to dive headfirst into the multifamily property space.

His start wasn’t glamorous—three small apartment buildings financed using a mix of seller financing, a home equity line, and support from his in-laws. What’s notable is Ken’s emphasis on starting where you are, using creativity, and not waiting for perfect conditions. He warns against being paralyzed by inexperience; instead, leverage what you have and learn as you go.

Why Multifamily?

While many consider starting in single-family homes, Ken chose multifamily from the get-go. His logic was straightforward: scalability and risk management. With multifamily, one vacancy doesn’t devastate your income stream the way it might with a single-family unit. Plus, greater cash flow allows you to hire help, freeing up your own time—a crucial consideration for those juggling busy careers or family life.

Raising Private Money—Built on Trust and Transparency

One of the most powerful sections of the podcast focuses on Ken’s approach to raising private money. Early deals were funded via personal connections, but over time, his network and credibility expanded. Now, Ken runs regular webinars—open and education-focused—for potential investors.

This outreach isn’t about high-pressure sales. Instead, he invites people to observe, learn, and engage at their own pace. Many followers tune in for months—even years—before choosing to invest. Ken’s approach is a model in building trust: provide value, answer questions, and empower investors to make informed decisions.

Education and Mentorship: The Real Difference-Makers

Both Ken and Jay stress a critical but often overlooked step: get educated before diving in. Ken’s advanced multifamily acquisition program is a year-long commitment with weekly group coaching calls, resources, and hands-on support. The curriculum guides students from developing their personal financial statement and business plan, all the way through underwriting deals and asset management.

Why so much focus on the details? Because, as Ken says, lenders and private investors will “sniff out” gaps in your knowledge. Being detail-oriented signals trustworthiness. It’s also the key to building your confidence and making sound decisions—cornerstones for long-term success.

Common Mistakes—and How to Avoid Them

Ken has seen many new investors stumble by underestimating the importance of due diligence and accurate underwriting. Treat real estate as a business, not a side hustle. Those who ignore the details, rush deals, or skip coaching often pay dearly, both in lost money and missed opportunities.

Jay adds an important point: don’t go it alone, especially early on. A coach or mentor can help you avoid unseen pitfalls and accelerate your learning curve. The resources and podcasts available today can save you the hard lessons Ken had to learn the slow way decades ago.

Final Tho

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Raising Private Money with Jay ConnerBy Jay Conner

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