The Audacity to Podcast® - tips and how to start and grow profit in podcasting

The Audacity to Podcast® - tips and how to start and grow profit in podcasting

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The Audacity to Podcast® - tips and how to start and grow profit in podcasting episodes

  • 442. Five Uses for Dynamic Content-Insertion that Aren't Ads

    Dynamic ad-insertion technology can be use for so much more content than just ads! Here are 5 ways to use it in podcasting.

    Please share this episode from your podcast app or https://theaudacitytopodcast.com/5dci

    Introduction: What is dynamic content-insertion (DCI)? [00:00]
    1. Upcoming events [03:03]
    2. Products, services, and cross-promotions [05:19]
    3. Time sensitive announcements [09:08]
    4. Audience calls to action [11:25]
    5. Advanced targeting and experiments [14:43]
    How to get started with dynamic content insertion [19:02]
    • Captivate: https://theaudacitytopodcast.com/captivate
    • RedCircle: https://theaudacitytopodcast.com/redcircle
    • Share your ideas or podcasting questions [22:04]
      • https://podcastfeedback.com/audacity?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap442&utm_content=chapter_8-share_your_ideas_or_podcasting_questions
      • Supercharge your audience engagement with Podgagement! [22:19]
        • https://podgagement.com/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap442&utm_content=chapter_9-supercharge_your_audience_engagement_with_podgagement
        • ———

          Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

          Supercharge your audience engagement and grow your podcast! https://podgagement.com/

          Add podcast chapters that drive engagement in seconds! https://podchapters.com/

          FEEDBACK

          Call (903) 231-2221
          Send a message or voicemail through https://podcastfeedback.com/audacity

          MAILING ADDRESS

          The Audacity to Podcast
          PO Box 739
          Burlington, KY 41005

          24 min
        • 441. Three Benefits to Involving Your Audience in Your Podcast

          Whether reading their reviews, sharing their feedback, playing their voicemail, or using their creative contribution, involving your podcast episodes can be powerful to deepen your relationships and grow your podcast.

          Please share this episode from your podcast app or https://theaudacitytopodcast.com/involveyouraudience

          Introduction [00:00]
          • Try Podgagement to get more ratings, reviews, rankings, and feedback: https://podgagement.com/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap441&utm_content=chapter_1-introduction
          • What kind of audience involvement? [01:19]
            1. It makes your listener feel special [04:42]
            2. It encourages more involvement [06:21]
            3. It boosts your reputation [07:12]

            ———

            Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

            Supercharge your audience engagement and grow your podcast! https://podgagement.com/

            Add podcast chapters that drive engagement in seconds! https://podchapters.com/

            FEEDBACK

            Call (903) 231-2221
            Send a message or voicemail through https://podcastfeedback.com/audacity

            MAILING ADDRESS

            The Audacity to Podcast
            PO Box 739
            Burlington, KY 41005

            13 min
          • 440. Should You Repeat Topics on Your Podcast?

            It might be okay to cover the same topic in multiple episodes from your podcast. Here are 4 questions to guide your decision.

            Please share this episode from your podcast app or https://theaudacitytopodcast.com/repeattopics

            Introduction [00:00]
            • My first episode about the independence of podcasting, from 2017: https://theaudacitytopodcast.com/the-powerful-independence-of-podcasting-tap312/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap440&utm_content=chapter_1-introduction
            • 1. Do you have more to add? [02:20]
              2. Is your original episode still available? [04:18]
              • What You Need to Know about Episode Limits and Your Podcast RSS Feed: https://theaudacitytopodcast.com/what-you-need-to-know-about-episode-limits-and-your-podcast-rss-feed-tap302/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap440&utm_content=chapter_3-2_is_your_original_episode_still_available_feed_limits_affect_this
              • 3. How much time has passed? [06:19]
                4. Do you have a different approach to the topic now? [08:49]
                Do you value The Audacity to Podcast? [12:36]
                • Give back what you feel it's worth to you: https://theaudacitytopodcast.com/giveback?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap440&utm_content=chapter_6-do_you_value_the_audacity_to_podcast
                • ———

                  Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                  Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                  Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                  FEEDBACK

                  Call (903) 231-2221
                  Send a message or voicemail through https://podcastfeedback.com/audacity

                  MAILING ADDRESS

                  The Audacity to Podcast
                  PO Box 739
                  Burlington, KY 41005

                  14 min
                • 439. Ten Reasons to Celebrate the Independence of Podcasting

                  Independence is the greatest power of podcasting—even for corporate podcasters. Here are some reasons to celebrate the freedom of podcasts.

                  Please share this episode from your podcast app or https://theaudacitytopodcast.com/independence26

                  Introduction [00:00]
                  1. Talk about whatever you want [01:23]
                  2. Run your podcast however you like [03:55]
                  3. Reach a global audience with your voice [05:26]
                  4. Produce content from anywhere [08:09]
                  5. Host or move your podcast where you choose [11:05]
                  6. Monetize your podcast (or don't) however you want [14:14]
                  7. Publish on your schedule [17:48]
                  8. Build your own audience [19:14]
                  9. Distribute to any podcast app [22:12]
                  10. No algorithms (yet) between you and your audience [24:49]

                  ———

                  Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                  Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                  Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                  FEEDBACK

                  Call (903) 231-2221
                  Send a message or voicemail through https://podcastfeedback.com/audacity

                  MAILING ADDRESS

                  The Audacity to Podcast
                  PO Box 739
                  Burlington, KY 41005

                  31 min
                • 438. Podcast Metrics Explained: Downloads vs. Plays vs. Audience

                  The world of podcast metrics can get confusing. Here are the most important terms, what they actually mean, and the caveats you need to know.

                  Please share this episode from your podcast app or https://theaudacitytopodcast.com/dvpva

                  Introduction [00:00]
                  1. Downloads (and "streams") [01:18]
                  2. Plays [12:02]
                  Special thanks [17:34]
                  • If you value The Audacity to Podcast, please consider giving back whatever its worth to you! https://theaudacitytopodcast.com/giveback?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap438&utm_content=chapter_4-special_thanks
                  • 3. Audience [19:57]
                    The most important metric is what measures your goals [30:10]

                    ———

                    Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                    Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                    Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                    FEEDBACK

                    Call (903) 231-2221
                    Send a message or voicemail through https://podcastfeedback.com/audacity

                    MAILING ADDRESS

                    The Audacity to Podcast
                    PO Box 739
                    Burlington, KY 41005

                    35 min
                  • 437. Should You Mix Topics on Your Podcast?

                    Covering more than one subject on your show? Discover how it affects your listeners, findability, and growth, plus a smarter way to handle multiple topics.

                    Please share this episode from your podcast app or https://theaudacitytopodcast.com/mixtopics

                    Introduction [00:00]
                    1. The podcast versus its episodes [01:28]
                    • 5 Ways to Handle Multi-Topic Episode Titles: https://theaudacitytopodcast.com/5-ways-to-handle-multi-topic-episode-titles/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap437&utm_content=chapter_3-5_ways_to_handle_multi_topic_episode_titles
                    • Chapter your episodes with PodChapters :https://podchapters.com/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap437&utm_content=chapter_5-chapter_your_episodes_with_podchapters
                    • 4 Types of Podcast Niches—It's Not Just Your Topic: https://theaudacitytopodcast.com/4-types-of-podcast-niches-its-not-just-your-topic/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap437&utm_content=chapter_7-4_types_of_podcast_nichesits_not_just_your_topic
                    • 2. What audience and expectations have you built? [07:18]
                      3. What do you want your podcast known for? [10:33]
                      4. Consider your podcast SEO [14:42]
                      • Track your podcast SEO with Podgagement: https://podgagement.com/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap437&utm_content=chapter_10-4_consider_your_podcast_seo_and_track_it_with_podgagement
                      • 5. What prevents you from starting a separate show? [24:29]
                        • Try Captivate for hosting multiple podcasts: https://theaudacitytopodcast.com/go/captivate?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap437&utm_content=chapter_11-5_what_prevents_you_from_starting_a_separate_show_try_captivate
                        • ———

                          Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                          Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                          Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                          FEEDBACK

                          Call (903) 231-2221
                          Send a message or voicemail through https://podcastfeedback.com/audacity

                          MAILING ADDRESS

                          The Audacity to Podcast
                          PO Box 739
                          Burlington, KY 41005

                          38 min
                        • 436. Should You Keep Podcasting with a Small Audience?

                          Use four practical questions to reconnect with your podcasting goals, measure success by the right outcomes, and better serve the audience you already have.

                          Please share this episode from your podcast app or https://theaudacitytopodcast.com/smallaudience

                          Introduction [00:00]
                          1. Why did you start podcasting? [02:34]
                          • What Is Podcasting PROFIT? https://theaudacitytopodcast.com/what-is-podcasting-profit-tap320/
                          • Why You Should Put Podcasting P.R.O.F.I.T. First: https://theaudacitytopodcast.com/why-you-should-put-podcasting-profit-first/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap436&utm_content=chapter_2-1_why_did_you_start_podcasting
                          • 2. Are you achieving your "why"? [07:14]
                            Special thanks [10:02]
                            • Please support The Audacity to Podcast with whatever you feel it's worth to you: https://theaudacitytopodcast.com/giveback?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap436&utm_content=chapter_4-special_thanks
                            • 3. What are you doing to work toward your goals? [14:31]
                              4. How can you invest in what your have? [16:56]

                              ———

                              Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                              Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                              Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                              FEEDBACK

                              Call (903) 231-2221
                              Send a message or voicemail through https://podcastfeedback.com/audacity

                              MAILING ADDRESS

                              The Audacity to Podcast
                              PO Box 739
                              Burlington, KY 41005

                              23 min
                            • 435. Take Off the Podcast Headphones!

                              Headphones might be doing more harm than good in your podcasting. Here’s where to remove them and what to use when you still need monitoring.

                              Please share this episode from your podcast app or https://theaudacitytopodcast.com/headphonesoff

                              Introduction [00:00]
                              • What's a podcast anymore? https://theaudacitytopodcast.com/whats-a-podcast-anymore/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap435&utm_content=chapter_1-introduction
                              • 1. Remove headphones from your artwork [02:29]
                                2. Avoid headphones in your videos [05:31]
                                3. Remove headphones from conversations [11:02]
                                4. Try earbuds or in-ear monitors (IEMs) instead [17:53]
                                • Send me your recommendations! https://x.com/theDanielJLewis or https://podcastfeedback.com/audacity?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap435&utm_content=chapter_5-4_try_earbuds_or_in_ear_monitors_iems_insteaddo_you_have_some_you_like
                                • ———

                                  Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                                  Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                                  Add podcast chapters that drive engagement in seconds! https://podchapters.com/

                                  FEEDBACK

                                  Call (903) 231-2221
                                  Send a message or voicemail through https://podcastfeedback.com/audacity

                                  MAILING ADDRESS

                                  The Audacity to Podcast
                                  PO Box 739
                                  Burlington, KY 41005

                                  26 min
                                • 434. It’s Okay to Break Some Podcasting “Rules”

                                  Learn when podcasting best practices are not rules but only guidelines, what tradeoffs matter, and how to break podcasting rules with intention instead of laziness.

                                  Please share this episode from your podcast app or https://theaudacitytopodcast.com/breakrules

                                  Introduction [00:00]
                                  Break "rules" with intention [01:40]
                                  Consistency: a guideline, not a law [04:05]
                                  • https://theaudacitytopodcast.com/how-to-continue-podcasting-when-your-life-is-unpredictable-tap294/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap434&utm_content=chapter_3-consistency_a_guideline_not_a_law
                                  • Inside jokes can build rapport [06:59]
                                    • https://theaudacitytopodcast.com/should-your-podcast-have-inside-jokes/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap434&utm_content=chapter_4-inside_jokes_can_build_rapport
                                    • You may not HAVE to "niche down" [08:24]
                                      • https://theaudacitytopodcast.com/4-types-of-podcast-niches-its-not-just-your-topic/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap434&utm_content=chapter_5-you_may_not_have_to_niche_down
                                      • "It's not hurting them" is a myth [09:06]
                                        • https://theaudacitytopodcast.com/debunking-the-myth-its-not-hurting-their-podcast/?utm_source=the_audacity_to_podcast&utm_medium=podcast&utm_campaign=tap434&utm_content=chapter_6-its_not_hurting_them_is_a_myth
                                        • Some "rules" are dumb [10:13]
                                          Don't break "rules" out of laziness [20:59]

                                          ———

                                          Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                                          Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                                          FEEDBACK

                                          Call (903) 231-2221
                                          Send a message or voicemail through https://podcastfeedback.com/audacity

                                          MAILING ADDRESS

                                          The Audacity to Podcast
                                          PO Box 739
                                          Burlington, KY 41005

                                          25 min
                                        • 433. Four Types of Podcast Niches—It's Not Just Your Topic!

                                          You've probably heard the podcasting advice that you must choose a niche, or even "niche down." But your topic isn't the only kind of niche your podcast could have!

                                          Please share this episode from your podcast app or https://theaudacitytopodcast.com/niches

                                          What is a "niche podcast"? [01:42]
                                          • https://www.merriam-webster.com/dictionary/niche
                                          • 1. Topic [03:58]
                                            2. Audience [06:52]
                                            3. Style/approach [08:50]
                                            4. Voice [14:39]
                                            • Office Ladies podcast: https://officeladies.com
                                            • Podgagement: https://podgagement.com
                                            • PodChapters: https://podchapters.com
                                            • School of Podcasting: https://schoolofpodcasting.com
                                            • ———

                                              Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

                                              Supercharge your audience engagement and grow your podcast! https://podgagement.com/

                                              FEEDBACK

                                              Call (903) 231-2221
                                              Send a message or voicemail through https://podcastfeedback.com/audacity

                                              MAILING ADDRESS

                                              The Audacity to Podcast
                                              PO Box 739
                                              Burlington, KY 41005

                                              27 min

                                            About The Audacity to Podcast® - tips and how to start and grow profit in podcasting

                                            From the publisher's feed

                                            I believe podcasting is the BEST way for YOU to share a message to change the world! I give you the guts and teach you the tools to launch and improve your own podcast for passion and P.R.O.F.I.T.…

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