Our Inability to Predict Demand 

• The National Retail Federation predicts a whopping 10.5% increase in holiday spending this year.
• Maybe supply chain issues are overblown? 
• Moselle is on a mission to provide e-commerce businesses with everything they need to create stable and scalable supply chains.
• The Beer Distribution Game is really just supply chain 101. If you have shortages or additional lead time in this game, you'll basically run into supply-demand issues. A lot of what's happening now is on the extreme end of it, where there's a lot of individual things in the chain failing or slowing down immensely.
• “Unless you have your own boats or private shipping method or have an exclusive way to bring your goods from one part of the world to another, you end up having to work within the existing system. And then when you work in that existing system, it's all about how can I get an edge?” -Lakhveer Jajj
• “The inability to predict demand in the physical supply chain is this thing that will never be overcome, our expectations are skewed by online services and that's just not how the physical world works.”- Phillip

Associated Links:

• Follow us on Twitter to catch our next Twitter Spaces!
• Learn more about Lakhveer Jajj and Moselle
• Our episode with Stephan Ango
• Check out our most recent report: Nine by Nine
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• Listen to more episodes of Future Commerce

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