The Bookkeepers' Podcast

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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In this episode of The Bookkeepers' Podcast, Jo Wood and Zoe Whitman go behind the scenes on the story of their new book our this month, November 2022, The Bookkeeper Rises.

The Bookkeeper Rises is available to pre-order right now at 6figurebookkeeper.com/shop.

In this episode, Jo and Zoe discuss:

- Why they decided to write The Bookkeeper Rises

- Who The Bookkeeper Rises is for

- How they wrote the book

- The challenges they've faced

- How bookkeepers can apply their lessons to their own personal branding efforts

- What you'll learn by reading The Bookkeeper Rises

- What you will learn from other bookkeepers' stories in The Bookkeeper Rises

Pre-order The Bookkeeper Rises now for £12.99 at 6figurebookkeeper.com/shop

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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In this episode of The Bookkeepers' Podcast, Zoe Whitman was joined by Abigail Rogers to talk about how we can be more mindful about our thoughts and beliefs about the recession. There's a huge amount of doom and gloom on the news and as number people it's easy to get hyper focussed. How do you stay aware of relevant news without falling into an anxiety trap which holds you back?

On this episode of The Bookkeepers Podcast we welcomed the opportunity to talk to Abi Rogers about how you can cope with your thoughts and anxieties during this turbulent economic time. If you're worried about losing clients or clients not being able to pay you, then you'll enjoy this episode as Abi shared advice and tips to help you to feel less anxious and more in control.

In this episode we covered:

- Business owners fears and concerns at the moment

- Practical ways to approach a recession

- How to switch your thinking to focus on your targets and opportunities

- Why cutting our prices isn't the best way to help your business​

- How to help people see your value

- Designing interactions with potential clients which are right for this time

- Tuning into and rationalising your thought patterns

- The importance of deciding where we focus our attention and energy

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About our guests

Connect with Abi Rogers and download her free audio series at abigailrogers.com/freebies

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About our sponsor

Get a 30 day free trial and two months' half price of Go Proposal by going to bit.ly/6FBGP

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

​The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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Should you run payroll from within your accounts software or use an external piece of software. Jo believes that payroll should be treated as a completely separate service run by payroll experts, but how does that work in practice for small practices?

On this episode of The Bookkeepers Podcast we loved speaking to Paul Wood of Jo Wood Virtual FD and Rachel Quinn of Bright about everything from pricing payroll to submitting payroll at the click of a button, to integrations between different accounts tools.

We think you'll love this episode. We covered:

- Why payroll shouldn't be charged at an hourly rate

- How the value of payroll should be discussed with your clients

- Whether to run payroll within your accounts software or through an external software

- Recent changes for Bright, acquisitions and connectivity with Accountancy Manager and BTC

- Practical questions about elements of Bright including the move to the cloud

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About our guests

Connect with Bright at https://brightsg.com/

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About our sponsor

Get a 30 day free trial and two months' half price of Go Proposal by going to bit.ly/6FBGP

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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This week Jo Wood & Zoe Whitman will be joined by Stuart Miller, Head of Product Compliance & Industry Engagement at Xero.

In his role, Stuart makes sure all Xero products are aligned and compliant with current and proposed legislation in the UK. A key part of this is regularly engaging with regulatory bodies like HMRC. Here's here to talk to us about how we can prepare and get our clients ready for MTD for ITSA.

MTD for ITSA is a topic we need to keep talking about and keep talking to our clients about so it was great to have the opportunity to speak to Stuart who is so knowledgeable. We discussed everything from how the challenge of single agency, to how bookkeepers need to see the value to their clients of quality of their bookkeeping.

Timestamps

0:00 Introduction

1:37 About Stuart's role at Xero

4:35 Agency for MTD

8:30 Why bookkeepers are perfectly placed to support clients with MTD

17:50 How to stay up to date with MTD developments

25:02 Pricing for MTD

36:15 How to start the conversation about MTD

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Find out more about Xero

Find out more at xero.com

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

Join The Bookkeepers' Startup Programme

Book a discovery call about The Bookkeepers' 6 Month Success Programme

Watch the full podcast episode on YouTube or listen wherever you get your podcasts.

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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In this short episode we introduce you to Goproposal by Sage, our new sponsor!

Jo has been using GoProposal now for 2 years and it's made a significant impact on how she has conversations with her clients around pricing.

Find out more in this episode of The Bookkeepers' Podcast and get a free trial of GoProposal by heading to goproposal.com/signup

You can find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com.

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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On this episode of The Bookkeepers' Podcast we loved speaking to Suzy Ashworth. Suzy works with impact driven leaders who want to make a difference in the world. We see ourselves as a caring community and we want to support our clients with achieving their goals but often we fail to see the value of what we do.

This is an open, honest and emotional conversation about seeing our value and choosing to build our belief.

Can we really just choose to see that we're valuable?

Suzy thinks you can and in this interview Suzy talks about how she built her own confidence and belief.

We learned that when you show up with a different energy, you show up differently.

And when you show up differently from other bookkeepers and accountants people pay attention. They think "this is interesting, I want to know more" and those people want to spend and invest more.

About Suzy's Ashworth's Wealth Expansion Experience

Find out more at bit.ly/6fbwealth

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper, our courses and programmes at 6figurebookkeeper.com/links

Book a discovery call about The Bookkeepers' 6 Month Success Programme 6figurebookkeeper.com/call

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Next week we're diving into three days of live workshops for our Autumn Reset. Are you joining us?

We're running three days of live workshops designed to help you know your ideal client, see where you add the most value, and set a plan for the final quarter.

During this week's episode of The Bookkeepers' Podcast we spoke about why goal setting is so important in the current economy and how you can make the most of 2022 by setting goals right now.We hope you'll find this episode inspiring as we head into the last part of the year. We cover:

Why we should set goals in business

Why smaller goals can help you make more progress

The importance of accountability

Whether The Autumn Reset is right for you

About The Autumn Reset

Find out more about The Autumn Reset at 6figurebookkeeper.thinkific.com/courses/reset

About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

Join The Bookkeepers' Startup Programme

Book a discovery call about The Bookkeepers' 6 Month Success Programme

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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Jo Wood & Zoe Whitman will be joined by Andrew & Pete to discuss how you can launch your bookkeeping services.

The Bookkeepers' Podcast - Episode 175

How to market your bookkeeping services with Andrew and Pete

Andrew and Pete are an amazing sales and marketing duo and we were so excited to have the opportunity to speak to them for episode 175 of The Bookkeepers' Podcast.

They shared how building your business through referrals doesn't allow you to predict or control your business's growth, and shared a three step process for finding clients.

Andrew and Pete went into detail on how to:

1. Create content that creates an audience,

2: Create hand-raiser content, and

3. Follow up

Andrew and Pete discussed how your audience can be built through any platform which feels good for you and which is used by your customers. ​

We think you'll find this episode inspiring and value-packed if you're ready to build your marketing strategy. We covered:

How to feel confident in being visible

How to decide which platform to use

What to share

How to build relationships online

Whether you should focus on networking events or online marketing

How to get started with marketing

How to plan your content (and your schedule)

How to get your audience to reach out to you consistently

How to follow up with prospects

About our guests

Connect with Andrew and Pete andrewandpete.com

Find out about Atomicon at atomicon.co.uk

About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

Join The Bookkeepers' Startup Programme

Book a discovery call about The Bookkeepers' 6 Month Success Programme

Watch the full podcast episode on YouTube or listen wherever you get your podcasts.

​Andrew and Pete are the business duo who help small business owners scale their business so they can stop swapping time for money. They have a weekly YouTube show and run one of the UK's leading marketing membership communities, called ATOMIC. Winners of the 'Digital and Social Media Company of the Year Award', and also 'Business Personality of the Year Award'. As the authors of two hit books, 'The Hippo Campus' and 'Content Mavericks' they regularly keynote international conferences such as Social Media Marketing World and have been featured on sites such as Inc., Huffington Post, Social Media Examiner, Convince and Convert, Entrepreneur on Fire and Kim Garst. They are ranked in the top 100 digital marketers in the world and host one of Europe's largest small business growth conferences, ATOMICON happening in Newcastle-upon-Tyne. You can find out more about them at: www.andrewandpete.com

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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In this episode of The Bookkeepers' Podcast, Zoe Whitman and Jo Wood spoke to Rebecca Williams of Eccounting Made Easy and Sarah Twigg of Twigg Accountancy Services about starting a bookkeeping practice in 2022.

Rebecca and Sarah both started their practices in 2022, they've worked with us on The Bookkeepers' Startup Programme and The Bookkeepers' 6 Month Succses Programme and we've loved following their journeys as they've found clients and flourished. ​

We think you'll find this episode inspiring and thought-provoking if you're thinking about starting your own practice. We covered:

Sarah and Rebecca's backgrounds and why they started their practices

How they've found clients

The importance of visibility

Whether it matters if you have a background in practice

How to find support with your questions

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About our guests

Connect with Rebecca Williams on Facebook

Follow Rebecca's YouTube channel Miss Finance Tutorials

Connect with Sarah Twigg on Facebook

Follow Sarah's YouTube channel Midnight Butterfly Designs

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

Join The Bookkeepers' Startup Programme 6figurebookkeeper.com/startup

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Find out your next step in bookkeeping.

Free calls and books. https://bookkeeperssupport.com

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In this episode of The Bookkeepers' Podcast, we spoke to Mat Wilson of Einstein Marketer about getting started with marketing your bookkeeping practice. As an expert in Facebook Ads, our conversation naturally turned to advertising.

We discussed how paid advertising such as Facebook ads can help you reach more of your ideal clients, how to get started with marketing online, and how much you should expect to spend on a paid marketing campaign.

We think you'll find this episode interesting if you're thinking about advertising on Facebook to find clients. We covered:

The first thing you should do when it comes to marketing your business online

Whether you need to spend on paid advertising

When it's the right time to advertise your practice through a paid ads campaign

How much Facebook advertising costs

How to choose the right platform to market your practice

What a sales funnel

Why you might want a lead magnet

The Entrepreneur's Marketing Conference (EMC)

Timestamps

0:00 Introduction

4:20 The first thing you should do when it comes to online marketing

7:30 Is it enough to rely on organic growth

9:00 Using cold outreach to market your business

11:50 Which clients are using Facebook

15:00 Different types of ads

19:50 Marketing 101: Sales Funnels and Lead Magnets

27:20 Why you need an email list

32:05 The Entrepreneur's Marketing Conference (EMC)

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About our guests

Connect with Mat Wilson at Einstein Marketer https://www.einsteinmarketer.com/

Register for the Entrepreneur's Marketing Conference https://bit.ly/6fbemc

(Please note that this is an affiliate link and we may receive an incentive or commission when you use this link to register for the event).

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About us

Join The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club

Find out more about The 6 Figure Bookkeeper at 6figurebookkeeper.com/links

Watch the full podcast episode on YouTube or listen wherever you get your podcasts.

The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.