The Bootstrapped Founder

In a world where everyone talks about disruption and hustling, the concept of a calm business can seem out of place or even naive. How can you compete with people who spend 80 hours a week working in their businesses —publicly boasting about their so-called "grindset"— when you treat your fledgling business as a side project that you only work on in the evenings?

For many entrepreneurs, calmness is a pipe dream—a nice fantasy but impossible to accomplish.

As you can probably imagine, I beg to differ. Running a calm business is definitely possible, and the perception of it being a flawed concept
often lies in a few myths and wrongful assumptions that I want to debunk today.

- Calm Business Misconceptions

- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

For most founders, running a business is juggling hot coals while riding on a unicycle. It's a stressful occupation, requiring constant vigilance, and offers barely any downtime to recover or relax.

But it doesn't have to be that way.

- Operating a Calm SaaS Business

- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

One of the biggest points of confusion for any software business is pricing. It often takes months, if not years, to find a working way to charge your customers, and even then, you'll need to adjust it over time. Pricing is never done, and often, it doesn't work.

But fortunately, there are a few foundational choices you can make to keep your pricing efforts calm and manageable.

Today, we'll look at what dimensions to price along, what kinds of subscriptions to offer, and which pricing models to avoid.

- Pricing for Calm SaaS Businesses

- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by RailsDevs.com and MicroAcquire. 

You can also watch this episode as a video on YouTube.

Building a software product is both incredibly simple and excruciatingly complicated. You can build a new mind-blowingly helpful feature within hours, sometimes even minutes. But if you make the wrong technology choices, you might be rewarded with several months of additional work a few years later.

Let's talk about building a product that can carry your SaaS business to success calmly and intentionally.

- Product Development for Calm SaaS Businesses
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

When you're building an audience-centric and community-first business, you're delaying finding your business idea and building your product for as long as possible. First, you look into your market, validate the existence of a budget, and zero in on a critical problem to which people need a solution.

And even now, we're not talking about the product yet.

But we will talk about solving the problem. And there's a difference.

- Solution Exploration for Calm SaaS Businesses
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

- The Toxicity of Growth Hacks
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

- Problem Discovery for Calm SaaS Businesses
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

Arvid shares how he picks a market for a new business.

- Market Analysis for Calm SaaS Businesses
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

- On Art and Artifice
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire. 

You can also watch this episode as a video on YouTube.

- Infrastructure of a Calm SaaS Business
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by The $100 MBA Show and MicroAcquire. 

You can also watch this episode as a video on YouTube.