In Part 2 of the episode, Kent Ritter, Founder and CEO of Hudson Investing, continues the conversation by sharing how he navigated the challenges of the pandemic while scaling his multifamily business. He breaks down his value-add investment strategy, how he finds deals through strong relationships, and the role technology and AI play in staying competitive. Kent also offers practical advice for new investors looking to enter the multifamily space with confidence and clarity. 

Kent Ritter is a former management consultant and corporate executive turned full-time real estate investor on a mission to help others achieve financial freedom through multifamily investing. As the host of the Ritter on Real Estate podcast and YouTube channel, Kent shares impactful interviews and actionable strategies to help people “Invest like a Pro.” He also leads the Indianapolis Multifamily Investing Meetup, creating space for new and seasoned investors to grow together. In this episode, Kent talks about his journey, why family was the driving force behind his success, and how smart investing can change your life.

In this episode:

• Investment Strategy & Market Focus: Choosing the right markets and aligning strategy with long-term goals.
• Navigating the Pandemic & Growing the Business
• Value-Add & Investment Strategy: Identifying and enhancing underperforming assets for strong returns.
• The importance of networking and cultivating trusted industry connections.
• Leveraging Technology & AI: tech tools and AI to streamline operations and gain a competitive edge.
• Actionable insights and tips for those looking to break into the real estate investing space.

The Norris Group originates and services loans in California and Florida under California DRE License 01219911, Florida Mortgage Lender License 1577, and NMLS License 1623669.  For more information on hard money lending, go www.thenorrisgroup.com and click the Hard Money tab.


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