This week on The Business of Winning, we’re coming to you live from the Melbourne Grand Prix with Mark Gallagher and Guenther Steiner!

Recorded after the first practice session of the 2025 season, Mark and Guenther dive into the early action on track, discussing the standout performances, team dynamics, and what the first session reveals about the competitive landscape this year.

Guenther shares behind-the-scenes stories from his Unfiltered book tour around Australia, including his highlights and the incredible reception so far — plus, a preview of what’s to come on the rest of his UK tour later this year with Fane Productions.

In this episode, we also explore how the business side of Formula 1 is shaping up this season, from the latest sponsor deals to how teams are positioning themselves for success both on and off the track.

With years of combined experience in the F1 paddock, Mark and Guenther offer expert insights on what to expect as the season unfolds — and which teams might have an edge heading into the next round.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Jennie Gow, an accomplished motorsport journalist and broadcaster with a unique perspective on Formula 1. Jennie shares her thoughts on the early stages of F1 testing, reflecting on the cars hitting the track and what fans should be watching for as the season unfolds.

Mark and Jennie also discuss the buzz surrounding the F175 launch at O2, diving into fan, media, and team reactions. But the real highlight of this episode is Jennie's book “How to Read F1”. Jennie gives us a behind-the-scenes look at the making of the book, which is packed with fun, informative insights for F1 fans of all levels. 

With 15 years in the F1 world, Jennie also reflects on her remarkable career, including unforgettable one-on-one interviews with legends like Lewis Hamilton and Max Verstappen. As an ambassador for FIA Girls on Track, she discusses initiatives around gender and cultural diversity in motorsport, like the F1 Academy and More Than Equal, and her thoughts on the future of these efforts in F1.

Finally, with the Australian Grand Prix just around the corner, Jennie gives us her predictions for Melbourne and shares what she expects will be the major stories of the 2025 F1 season. 

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Christian Klien, a former Formula 1 driver who raced for Jaguar and Red Bull Racing before building a successful career in sports car and GT racing. With a front-row seat to Red Bull’s rise from an underdog team to a dominant force, Christian shares his reflections on those early years, his relationship with team founder Dietrich Mateschitz, and what made Red Bull Racing so successful.

Mark and Christian also dive into the biggest stories of the 2025 F1 season—Lewis Hamilton’s highly anticipated move to Ferrari, Max Verstappen’s title defence, and the rise of young talent in the sport. Can Red Bull remain on top without Adrian Newey? Is McLaren the team to beat? And how will Mercedes handle life without Lewis?

Beyond racing, Christian discusses the business lessons he’s learned from his time in F1, both as a driver and commentator, and what leaders can take away from Red Bull’s winning formula.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Neil Martin, a pioneer in Formula 1 race strategy and data analytics. Having worked with teams like McLaren, Ferrari, and Red Bull Racing, Neil played a key role in revolutionising how teams use data to gain a competitive edge.

Beyond motorsport, Neil shares the business lessons leaders can take from F1’s data-driven approach—how real-time decision-making, risk management, and predictive analytics can transform industries far beyond the racetrack.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Bradley Scanes, performance coach to World Champion Max Verstappen between 2019 and 2023, one of the team responsible for helping the Dutch ace to secure multiple titles. From his start in the NHS to working with world-class athletes on Harley Street and in the high-pressure environment of F1 pit lanes, Brad’s career journey is nothing short of fascinating.

In this episode, Brad and Mark break down the unique physical and mental demands drivers face, the tailored training regimens they follow, and how they prepare for the challenges of the sport. 

Exploring the role of mental health and resilience in motorsport, the importance of tailoring coaching strategies to individual athletes, and lessons from Bradley’s work that apply far beyond the track—whether in business or life.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Jonathan Legard, a renowned Formula 1 commentator and journalist with decades of experience covering the pinnacle of motorsport. Jonathan offers his expert analysis on the standout stories of the 2024 season and the key developments shaping the sport’s future, alongside host Mark Gallagher.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

Part 1 - This week on The Business of Winning, we’re joined by Otmar Szafnauer, one of the most experienced and influential leaders in Formula 1. With over three decades in motorsport, Otmar shares his insights on the evolution of team leadership, organisational culture, and the business dynamics that keep F1 at the forefront of global sports.

In this episode, Otmar discusses the standout moments of the 2024 season, including McLaren’s resurgence as Constructors’ Champions and Max Verstappen securing his fourth World Drivers' Championship. He also explores the implications of Cadillac’s upcoming 2026 entry, Renault’s strategic shift to customer engines, and the game-changing personnel moves that have reshaped the F1 grid this year.

Hosted by Mark Gallagher, this episode is a must-listen for motorsport enthusiasts and business leaders alike, offering a unique look at how the lessons of F1 can drive success in any industry.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

Part 2 - This week on The Business of Winning, we’re joined by Otmar Szafnauer, one of the most experienced and influential leaders in Formula 1. With over three decades in motorsport, Otmar shares his insights on the evolution of team leadership, organisational culture, and the business dynamics that keep F1 at the forefront of global sports.

In this episode, Otmar discusses the standout moments of the 2024 season, including McLaren’s resurgence as Constructors’ Champions and Max Verstappen securing his fourth World Drivers' Championship. He also explores the implications of Cadillac’s upcoming 2026 entry, Renault’s strategic shift to customer engines, and the game-changing personnel moves that have reshaped the F1 grid this year.

Hosted by Mark Gallagher, this episode is a must-listen for motorsport enthusiasts and business leaders alike, offering a unique look at how the lessons of F1 can drive success in any industry.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week, we’re joined by Claire Ritchie, a leading figure in motorsport business and commercial partnerships. Claire shares her journey from working at Nortel to founding SQN, a company with over 20 years of success in motorsport, including key partnerships in Formula 1. She also discusses her role at Revolution, the company’s impact on F1, and the importance of diversity in the industry.

Claire gives an insider’s perspective on the evolution of F1’s commercial landscape, from Bernie Ecclestone’s era to Liberty Media’s takeover, and explores the future of the sport, including the 2026 carbon-free target, gender diversity initiatives, and the role of brands like Komatsu and NetApp in F1 today. She also shares her views on Liberty's acquisition of MotoGP and potential collaborations with F1.

Hosted by Mark Gallagher, this episode offers invaluable insights into the business side of motorsport, F1’s changing landscape, and what the future holds for both the sport and its leaders.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week, we’re joined by Professor Raymond Boyle, a renowned expert in sports media, whose research has shaped the way we understand the intersection of sports and broadcasting. In this episode, Professor Boyle delves into his new book, Streaming the Formula 1 Rivalry: Sport and the Media in the Platform Age, unpacking the impact of digital platforms on Formula 1 and the sport’s media evolution.

With host Mark Gallagher, Raymond reflects on his career, the rise of streaming services, and how media coverage influences F1 rivalries both on and off the track. He also discusses the shifting dynamics between traditional broadcasters and new media platforms, providing a fascinating outlook on the future of sports broadcasting.

Intro recorded by: Charlie Barlow.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at [email protected] or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.