The Business & Pleasure of Flowers

The Business & Pleasure of Flowers

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The Business & Pleasure of Flowers episodes

  • Interview with Ken Senter AIFD: Wedding and Event Business impacts from Covid

    Episode 037: Vonda interviews Ken Senter AIFD, owner of the Senterpiece in Houston, TX about his floral journey and those who have inspired him through the years, such as Buddy Benz, Jim Johnson AIFD and Frankie Shelton AIFD and the challenges he faces from the effects of shutting down large gatherings. Ken also shares great words of wisdom for other in similar situations.
    You don't want to miss Lori's wrap up at the end!

    More about Ken Senter's business:
    https://www.senterpieceflowers.com/

    More about the podcast:
    https://www.thebusinessandpleasureofflowers.com/

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    28 min
  • Interview with Renee Tucci AIFD PFCI: An unusual Journey to Success

    Episode 036: Vonda and Lori chat with Renee Tucci AIFD, PFCI about her floral journey. Renee is a talented floral designer from the suburbs of Philadelphia and loves all things flowers. As a floral educator she loves to share her knowledge with students and novices alike, and at the same time says she will never, never stop learning! Renee is very active in the floral industry and tells about her experience at the Philadelphia Flower Show.
    For more on Renee:
    https://www.reneetucci.com/about

    Our podcast page:
    https://www.thebusinessandpleasureofflowers.com/

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    33 min
  • What the Heck is Flower Clique?!

    Episode 035: Celebrating their 35th episode, Vonda and Lori, answer some of the FAQ's that have come up from the Cliquers. They are joined by Kami Martin, Director of One Clique and Ellie LaFever, Creative Director of Flower Clique. This episode is packed with information and at the same time, a lot of fun and personality! You will learn a bit more about Flower Clique, One Clique, Flower Prep School and what makes the FC gals tick.
    Don't hesitate to reach out to learn more:
    The Business and Pleasure of Flowers
    Flower Clique
    One Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    40 min
  • What You Need To Know About Subscriptions

    Episode 034: The subscription business model is one that is loved by both customers and business owners. Join Vonda and Lori as they take a look at the types of subscriptions and touch on a few suggestions to get you started with flower subscriptions.


    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    29 min
  • Decision Fatigue is Real, What You Need to Know.

    Episode 033: Studies find that ordinary and usually sensible people are getting angry at families and colleagues, buying junk food at the grocery store when the never do that, or spurge on unusual retail items because of something called Decision Fatigue. Join Lori and Vonda as they share 4 ways to help make better business decisions.



    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    26 min
  • Life's Realities: Eleven Things We All Need To Realize

    Episode 032: Lori and Vonda discuss 11 of life's important realities and how they relate to business, as well as life. With Lori's newfound perspective, post Covid, she shares how some of these have recently changed. Some of these might surprise you!

    For more information: https://www.thebusinessandpleasureofflowers.com/

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    32 min
  • The AIFD Journey: Sharing the Voices of a few New AIFD Members and a Few Lessons Learned

    Episode 031: Listen as Vonda takes a walk down memory lane and shares a bit about her AIFD Journey and some words of wisdom from Industry Icons. The AIFD circle continues to grow and 3 new members, Lenzee Bilke AIFD, Joanna Kalina AIFD and Iraema Carranza AIFD share a glimpse of their story of why AIFD, and encourage you to "just do it"!

    For more information on AIFD: https://aifd.org/
    or https://www.thebusinessandpleasureofflowers.com/ 

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    22 min
  • The Flower Shop of the Future: Keep your eyes open! Vonda & Ellie LaFever

    Episode 030: What are some of the changes we will see in the Flower shop in the years to come, and are you in?  Join Ellie LaFever as she interviews Vonda about some of the changes in a flower shop, from technology to shopping experiences. They will discus Vonda's 2018 AIFD main stage program, The Flower Shop of the Future, and recap some of the changes we've already experienced in just 2 short years. After a few weeks down and out with Covid-19, Lori Wilson is back!

    More information: https://www.thebusinessandpleasureofflowers.com/

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    33 min
  • Voices of Prominent AIFD Members: Why AIFD?

    029:  Vonda reached out to a few AIFD members, and asked, "Why is AIFD membership important to you?" or "Why should someone become an accredited member of AIFD?" Join in to hear the answers of Sharon McGukin AIFD, PFCI, Renee Tucci AIFD, PFCI, Tim Farrell AIFD PFCI, Bill McKinley AIFD, Dr. Jim DelPrince PHD, AIFD, PFCI, Hitomi Gilliam AIFD, Chris Norwood, AIFD, PFCI, and Joyce Mason Monheim AIFD PFCI. Their answers are heartfelt and very encouraging to anyone in the business of flowers!
    Don't miss this session!

    Learn more about each designer:
    Sharon McGukin AIFD PFCI
    https://www.youtube.com/user/sharonmcgukin
    Renee Tucci AIFD, PFCI,
    https://www.reneetucci.com/about
    Tim Farrell AIFD PFCI
    https://www.farrellsflorist.com/
    Bill McKinley AIFD
    https://hortsciences.tamu.edu/people/faculty-2/bill-mckinley/
    Dr. Jim DelPrince PHD, AIFD, PFCI
    http://extension.msstate.edu/coastal-research-extension-center/dr-james-m-delprince
    Hitomi Gilliam AIFD
    https://www.hitomigilliam.com/
    Chris Norwood, AIFD, PFCI,
    https://www.tiptonhurst.com/chris-norwood/
    Joyce Mason Monheim AIFD PFCI
    https://www.youtube.com/channel/UCOYD_Vg3tirojoGqi6EPjIA

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    25 min
  • AIFD Leadership: Interview with Jody McLeod AIFD, PFCI + Mayor of Clayton, NC

    Episode 028: AIFD month continues with Vonda interviewing Jody McLeod AIFD, PFCI about leadership. Jody presented a main stage program at AIFD Symposium "Discover" in Washington DC (2018), titled, Discovering the Art of Leadership. Jody defines the 4 leadership types and discusses the important part each plays in a flower shop organization. The video is available as well, on Vimeo. https://vimeo.com/ondemand/aifd2018discover/

    More on this interview at: https://www.thebusinessandpleasureofflowers.com/

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    33 min

About The Business & Pleasure of Flowers

From the publisher's feed

Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its…

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