The Business & Pleasure of Flowers

The Business & Pleasure of Flowers

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The Business & Pleasure of Flowers episodes

  • Interview with Jerome Raska AIFD: Successful Branding and Marketing Ideas for Everyday and Valentine's Day!

    Episode 057: Join Vonda  and Jerome Raska AIFD, AAF, PFCI, MCF as they chat about thoughts on everything from the Covid challenge to marketing ideas for Valentine's Day.
    This is a conversation you won't want to miss.
    Jerome is the co-owner of Blumz...by JRDesigns in the Detroit metro area with 2 locations, a Teleflora Education Specialist  and  President of Great Lakes Floral Association. With over 25 years in the floral industry, Jerome is a wealth of knowledge. His warm personality and sense of humor, as well as his desire to help others succeed shine through in this interview.

    See his Teleflora Design program on YouTube:

    Our Sponsors:
    Flower Clique
    Flower Prep School


    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    40 min
  • Valentine's Day Marketing and More

    Episode 056: Vonda and Lori share some great info for Valentine's Day this year. No doubt, it's going to be different, just like everything else, but what's the pulse of flower shop owners? Join the duo as they share ideas and insight from Flower Clique members about  subjects from dealing with less employees to how you can creatively market yourself this year. You won't want to miss the "all in" marketing idea :-)

    The Business and Pleasure of Flowers

    Flower Prep School


    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    38 min
  • Start Off 2021 with a Word, Goals and a Vision Board - It's Important!

    Episode 055: Do you start out the year with a word to inspire you? Vonda and Lori talk about the importance of a "word for the year" to guide you, and discuss setting goals and creating a vision board and how they can help in the decisions you make this year (both personal and business.) It's all about you!

    The Business and Pleasure of Flowers

    Our Sponsors:
    Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    36 min
  • Celebrating Year #1 ~ Join us to celebrate!

    Episode 054: Vonda and Lori have made completed 1 year of weekly podcasts and are excited for what 2021 brings. Also celebrating 1 year is their sponsor, Flower Clique! Joining in the celebration are Ellie LaFever and Kami Martin, to chat about the important goals that were met this past year and what's next. They all agree, it's about elevating the floral business!

    Learn more about The Business and Pleasure of Flowers
    Sponsors:
    Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    40 min
  • Lessons Learned in 2020 and How to Take Control 2021!

    053: As we wind down the challenging year of 2020 and look forward to 2021, Vonda and Lori share a lessons observed and move on with tips on what you can do to take control in 2021!

    See more at: The Business and Pleasure of Flowers
    Our Sponsors:
    Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    30 min
  • Tips to Find Joy in this Unprecedented Christmas Holiday

    Episode 052: What do the holidays look like for you this year? For most, it's looking different that in years past. Change is never easy and this one could be extremely difficult for many. Vonda and Lori share a few tips to help make the best of it and get though this year.

    See more at The Business and Pleasure of Flowers
    Our sponsors: Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    26 min
  • Not just for the Holidays, but 3 Areas to Direct Your Energy in Business

    Episode 051: So many business owners are getting run down, almost exhausted, between running the business and worrying about what's next. Join Vonda and Lori as they share 3 areas that you should save some energy to be able to jump right into the New Year.  They're easy, practical and will give you permission to take some rest!
    Also, a link to Ellie's Gift Guide, as promised.

    Our Sponsors:
    Flower Clique
    Flower Prep School

    and our Podcast Page

    Join our Facebook Group!

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    36 min
  • Interview with Ace Berry AIFD, PFCI about his Personal Experience on Full Bloom on HBO Max

    Episode 050: Vonda and Lori chat with Ace Berry AIFD, PFCI about  his experience as a participant on the HBO Max Show, Full Bloom.  Tune in and hear Ace's take on everything from the  process of selecting  the  participants to how he dealt with each new challenge. Ace wants to pay it forward and share his experience in a few different ways.  Spoiler Alert: We discuss the winner in this podcast.

    Don't miss the episodes!
    Stream on HBOMax
    Full Bloom Description:
    Inviting us into a vibrant and wondrous world, Full Bloom finds ten talented and innovative up-and-coming florists bringing their spectacular creative visions to a grueling but gorgeous competition series. In each episode, the budding botanical artists are put to the test in both individual and team challenges that determine whose stems get cut – and who remains in the running for the career-changing $100,000 grand prize to kickstart their business. Floral masterminds Simon Lycett, Elizabeth Cronin, and Maurice Harris host and judge, bringing their invaluable experience, discerning eyes, and hot takes to the flower shop to determine who will be the first-ever Full Bloom champion.

    Our Podcast Sponsors
    Business and Pleasure of Flowers
    Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    49 min
  • December is here! What does it mean for the shop?

    Episode 049: Join Vonda and Lori as they chat about current flower shop events including decorating installs and social media marketing ideas. They also recap some thoughts on the HBOMax series, Full Bloom, and what's to come and conclude with post Thanksgiving thoughts that remind us that we all have so much of which to be thankful. 

    Full Bloom

    Our sponsors:
    Flower Clique
    Flower Prep School

    and our podcast page

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    31 min
  • Interview with Beth O'Reilly AIFD, TMF, floral designer on HBO Max "Full Bloom" show

    Episode 048: Vonda and Lori are joined by floral designer Beth O'Reilly AIFD TMF and have an opportunity to get some of the inside story about her experience as a participant on the HBO Max Show, Full Bloom. From the process of selecting  the 10 participants to how it feels  waiting to see if you're next to be cut off the show, you'll hear it first hand and won't want to miss watching to see what happen's next! 

    Follow her on Instagram: beth.oreilly.aifd
    Don't miss the episodes!
    Stream on HBOMax
    Full Bloom Description:
    Inviting us into a vibrant and wondrous world, Full Bloom finds ten talented and innovative up-and-coming florists bringing their spectacular creative visions to a grueling but gorgeous competition series. In each episode, the budding botanical artists are put to the test in both individual and team challenges that determine whose stems get cut – and who remains in the running for the career-changing $100,000 grand prize to kickstart their business. Floral masterminds Simon Lycett, Elizabeth Cronin, and Maurice Harris host and judge, bringing their invaluable experience, discerning eyes, and hot takes to the flower shop to determine who will be the first-ever Full Bloom champion.

    Our Podcast Sponsors
    Business and Pleasure of Flowers
    Flower Clique
    Flower Prep School

    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    38 min

About The Business & Pleasure of Flowers

From the publisher's feed

Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its…

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