The Business & Pleasure of Flowers

By Vonda LaFever & Lori WilsonBusiness Education Arts Self-Improvement Design Management

The Business & Pleasure of Flowers episodes

April 06, 2021 All Leaders Face Challenges, How Do You Cope?
Episode 067: Being a leader takes a lot of hard work and dedication, at the same time you're faced with some tough challenges. Trying to keep it positive and not let the known or unknown challenge control your mood or cause misplaced anger is tough. Vonda and Lori share stories and tips for a leader (or anyone!) to use to best cope with challenges.

FlowerPrepSchool
SalesPrepSchool
Flower Clique

The Business and Pleasure of Flowers

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
34 min
March 30, 2021 Where did all the flowers go? Throw back to past Easters with great ideas to market TODAY!
Episode 066: Vonda and Lori share a few sweet Easter memories and discuss where and why there is less demand for flowers this spring holiday and what you might think of doing to bring customer appreciation back. The power might just be in your hands!

Our Sponsors
Flower Prep School
Flower Clique
The Business and Pleasure of Flowers
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
28 min
March 23, 2021 Floral Industry Predictions and Updates for 2021 with Bill LaFever, President of Bill Doran Company
Episode 065: What does the floral industry look like post Covid? What's causing the shortages in fresh, hard good supplies, and plants? When will the supply chain be back to normal? We don't have a crystal ball, but we do have some an expert with some solid insight. Vonda chats with Bill LaFever, President of Bill Doran Company, a wholesale floral company with 31 locations in the US, to find out the answer to these questions and more. Stay until the end to listen as Lori takes a deeper dive with questions directly from Flower Shop owners.
Our Sponsors:
Flower Clique
Flower Prep School
The Business and Pleasure of Flowers
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
40 min
March 16, 2021 Time and Patience: The Struggle is Real
Episode 064: It's a struggle to determine where our time is best spent, and then who and when to delegate a few tasks to free up our time. Then of course, there's the frustration of someone else completing the task in a different way, which tries your patience. Time management is tough! Join Vonda and Lori as they give tips to help you affectedly delegate for the best results.
This presentation was recorded initially for Illinois State Florist Association, a great group of forward thinking florists! We thank Tina Davis AIFD, Blythe Flowers for asking us to join in th fun.

We talked a bit about Sales Prep School which will be launching soon!
Our Sponsors
The Business and Pleasure of Flowers
Flower Prep School
Flower Clique

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
29 min
March 09, 2021 What's Your Frog? Book Talk on Eat that Frog! by Brian Tracy
Episode 063: We all tend to procrastinate. Some tasks (or frogs) are tougher to complete (or swallow). 😊 Join Vonda and Lori in their book talk as they relate these tasks to those in a flower shop and suggest a few of these ways you can stop procrastinating and get more done.
A lot of food for thought here.

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Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
35 min
March 02, 2021 A Tribute to a Special Friend, Marie Ackerman AIFD PFCI AAF
Episode 062: Marie Ackerman was an icon in the floral industry and will be greatly missed by family and friends. Today Vonda is joined by Julie Poeltler AIFD, PFCI, IMF, CFA and Tim Farrell AIFD, PFCI, AAF, who were close friends of Marie, to chat among friends and share a few stories about Marie. Marie touched so many lives, in so many ways that we truly will never know the extent of the ripple effect of her life.

Marie gave her life to the betterment of the Floral Industry. After just a few years working in a local flower shop, she joined American Floral Services in Oklahoma City, OK as the Director of Education and Special Projects, where she managed the AFS Education Center with additional responsibilities in book and magazine publishing, then went on to be the Vice President of Educational Services for Teleflora. In this position she managed the Teleflora Education Center, oversaw copy editing for two monthly publications, presented at a variety of National Design Symposia and State and National Floral shows, and developed containers for retail florists. She had many, many accolades, and you can read the full Obituary here.

We encourage you to donate to the Marie Ackerman AIFD Fund

Rest in peace, my dear friend.

The Business and Pleasure of Flowers
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Flower Clique
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
34 min
February 23, 2021 It's Time for a Reset! What Does That Mean for You?
Episode 061: Many times circumstances keep us from resetting at the turn of the calendar. In the Flower Shop, or Floral World, Valentine's Day keeps us distracted until now. Vonda and Lori chat about why, share an interesting study and give quick tips on how to RESET.

They also mention the new Sales Prep School that will launch on March 16, 2021!

It will join our Flower Prep School and Flower Clique in sponsoring our podcast.
Find us here: The Business and Pleasure of Flowers
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
28 min
February 16, 2021 Lights, Camera, Action! What are the gal's up to with Ellie LaFever?
Episode 060: Vonda and Lori are joined by Ellie LaFever, Creative Director of Flower Clique, to talk about the exciting projects they've been working on this past week. From new website photos and recipes for Spring and Mother's Day to a much awaited Sales Prep School!

Listen to the interview with Vonda and Ellie on
The Dog Walk - Wednesday 2/10/21 - Flower Shop OwnerEddie is joined by Vonda & Ellie from Flower Clique. We get into how many roses are typically sold for Valentines Day, if there are ever creepy notes on the flowers, why the prices are juiced up during holidays, and more.
Our sponsors:
Flower Clique
Flower Prep School
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
25 min
February 09, 2021 Four Must Know Customer Service Tips for Valentine's Day and Everyday!
Episode 059: Vonda and Lori rewind to Episode 6 when they walk through the 4 must-know rules of customer service. As you know, customer service in business is EVERYTHING! These customer service rules are easy to remember and follow and will make customers happy and coming back for flowers time and again!

To see the details go here:
https://www.thebusinessandpleasureofflowers.com/

Our sponsors:
Flower Clique
One Clique
Flower Prep School

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
22 min
February 02, 2021 Employee Care and Website Tips for Valentine's Day: It's not too late to get ready!
Episode 058: Customers can be challenging these days and employees get discouraged easily. Vonda and Lori discuss ways to keep up the moral while keeping customer satisfaction at the highest level. They are also joined by Kami Martin, Director of Flower Clique's One Clique Program with important tips for a successful website for the holiday!

If you need a quick training session to process flowers or make a rose vase, look at
Flower Prep School.

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
44 min

About The Business & Pleasure of Flowers

From the publisher's feed

Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its…