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The Case for Constantly Evolving: How Babylist Went from Registry to Retailer
Babylist has reinvented itself several times in the past decade. What started as an online baby registry became a media company and now a retailer. CEO and founder Natalie Gordon explains why evolution is key to serving the audience.
To learn more about Babylist and show notes: https://www.shopify.com/blog/babylist-evolution
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.
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By Shopify
4.5
374374 ratings
Babylist has reinvented itself several times in the past decade. What started as an online baby registry became a media company and now a retailer. CEO and founder Natalie Gordon explains why evolution is key to serving the audience.
To learn more about Babylist and show notes: https://www.shopify.com/blog/babylist-evolution
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.
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