CEO Coaching International Podcast

The CEO's Guide to How a CXO Can Enhance Your Company's Client Experience and Drive Growth

04.16.2024 - By Mark Moses and Steve SanduskiPlay

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Guest: Saari Gardner, the Chief Experience Officer at CEO Coaching International. Saari is responsible for setting the client experience strategy, managing the client journey, and championing client impact.  Quick Background: While the title "Chief Experience Officer" is relatively new, the executive-level responsibilities that will fall on the CXO's desk are not. Before considering a costly new c-suite hire, your company needs to have a holistic understanding of how touchpoints with customers and employees fulfill needs and exceed expectations. Guided by the CEO's vision, a CXO can raise those standards, maintain consistency across every department, and build a powerful culture that will Make BIG Happen. On today's show, Saari Gardner discusses the CXO's multifaceted responsibilities, from being a changemaker and a voice for the customer at the executive table to reducing internal friction that impacts customer satisfaction. Saari also highlights the link between employee experience and customer service excellence and how fostering a positive work environment translates into superior customer interactions. We also explore the strategic considerations for integrating a CXO into your company, including when to recognize the need for this role and how to measure its impact on your business's bottom line.

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